There were rumors early in the lockdown that Amazon was a prime candidate (no pun intended) for acquiring AMC Entertainment and vertically integrating the creation of content as well as distribution via digital and cinema consumption. This move would certainly add to the vertical integration theme and make them a heavier hitter in Hollywood.
Aren't movies and movie theaters one of the only industries where that type of vertical integration is explicitly illegal?
That was vacated last year, in observation that TV and the internet now exist.
https://www.justice.gov/opa/pr/department-justice-files-moti...