>Pharma industry is malicious scum and has to be kept on short tight leash. That sounds a bit anti-vax.
The industry has repeatedly put profits ahead of people's well-being, Oxycotin being the easiest example. Their actions should be met with severe skepticism.
Revlimid, Humira, Trikafta, I can go on and on. There are many, many great drugs that save people's lives. Obviously Purdue committed crimes with how they marketed the drug but remember Oxycontin was FDA approved and it had a massive black box warning that said THIS DRUG IS ADDICTIVE.
Have you tried telling Facebook to not show you these ads through the 3 dot menu in the top right? I don't go on Facebook much anymore, just curious
Ironically, you are helping Facebook when you do this. Their algorithms get tuned by users saying they don't want certain ads. This is why I stopped doing this on Instagram.
> Their algorithms get tuned by users saying they don't want certain ads.
Do they increase or decrease the targeting of ads towards the types of people who say that they don't want to see these ads?
Patients and doctors need to know about a medicine to prescribe it. In order to increase brand awareness, drug companies can either advertise to or incentivize (free trips to conferences, consulting gigs) doctors to prescribe a drug or get patients to directly ask their doctor for a drug.
Do doctors prescribe brands in America? Here they’ll prescribe you with the working substance, and unless it’s still patented (which most of them aren’t) then you’ll just get offered the cheapest brand at the pharmacy by default. I guess commercials would still work if you branded yourself hard enough, but our culture is more like the Velcro thing, where when people ask for a “panodil” or a “pinex” they don’t really…
They often prescribe brands in the sense that they will literally write the brand name in their own hand on the prescription, and that is technically literally exactly the prescription. However, the pharmacy can substitute a perfectly equivalent drug on its own recognizance based on the doctor's prescription, but the distinction seems to technically exist. (The pharmacist position takes a lot of study and licensing as well.) I believe a doctor can or could write "no substitutions", but things aren't quite bad enough that a doctor would risk their license to do that to bolster sales for a brand or block a patient from receiving generic medication--they'd need some kind of concrete reason, like knowing or suspecting a patient is allergic to an inactive ingredient. (It's all theory, because our doctors are overworked and would never pay that kind of attention.)
One particularly funny side effect is that the narrator needs to read out a comprehensive disclaimer. I was once on holiday and with US TV, and saw a few times an ad for performance enhancement for older gentlemen. The ad showed an older couple, who first are not very happy, then much happier with each other, frollicking in the long grass and disappearing off shot etc. While that was happening, the narrator was readi…
It’s bizarre even as an American who is used to it. The most amusing thing is they’re clearly running out of good ideas for names. The names are getting stranger every year. They’re basically just gibberish now.
It’s bizarre even as an American who is used to it. The most amusing thing is they’re clearly running out of good ideas for names. The names are getting stranger every year. They’re basically just gibberish now.
It has to be a branding/patenting thing around uniqueness. I couldn't imagine trying to come up with new website names on a daily basis that would be expected to stick in a consumers mind.
The big pharmas have a long list of gibberish names that has been created. These lists have already been vetted for uniqueness, trademark ability, etc. When a new product needs a name, they turn to these lists.
Patients and doctors need to know about a medicine to prescribe it. In order to increase brand awareness, drug companies can either advertise to or incentivize (free trips to conferences, consulting gigs) doctors to prescribe a drug or get patients to directly ask their doctor for a drug.
Do doctors prescribe brands in America? Here they’ll prescribe you with the working substance, and unless it’s still patented (which most of them aren’t) then you’ll just get offered the cheapest brand at the pharmacy by default. I guess commercials would still work if you branded yourself hard enough, but our culture is more like the Velcro thing, where when people ask for a “panodil” or a “pinex” they don’t really…
For some specialised conditions in the UK - they actually do prescribe exactly the brand/version.
For my posttransplant meds some of the are explicitly "must" be this version. Also some meds (anti rejection) are dispensed direct from the hospital
In the US, it's legal to advertise drugs directly to patients. There's not a lot of places in the world where it happens, I'm assuming Scandinavia is one of them.
One particularly funny side effect is that the narrator needs to read out a comprehensive disclaimer. I was once on holiday and with US TV, and saw a few times an ad for performance enhancement for older gentlemen. The ad showed an older couple, who first are not very happy, then much happier with each other, frollicking in the long grass and disappearing off shot etc. While that was happening, the narrator was readi…
There are other fun examples of these extremes. WebMD will pretty much always suggest cancer as a cause of whatever subject you researched. Most of the pharma ads will include "death" as a possible side effect. however, a possible death side effect was much less of a death knell than when olestra had to include anal leakage as a possible side effect.
One particularly funny side effect is that the narrator needs to read out a comprehensive disclaimer. I was once on holiday and with US TV, and saw a few times an ad for performance enhancement for older gentlemen. The ad showed an older couple, who first are not very happy, then much happier with each other, frollicking in the long grass and disappearing off shot etc. While that was happening, the narrator was readi…
My favorite part is when they tell you "Don't take Oprexmia* if you are allergic to Oprexmia". * My first attempt at a made up drug name was Xaljenzia (my thought process was they seem to love the letters X, J and Z) but apparently there is a Xaljenz so I ended up with this.
I guess these would be considered as proper nouns thereby making them invalid Scrabble words?? Otherwise, hit a tripple word score, and essentially do a mic drop with these when played.
Ironically, you are helping Facebook when you do this. Their algorithms get tuned by users saying they don't want certain ads. This is why I stopped doing this on Instagram.
> Their algorithms get tuned by users saying they don't want certain ads. Do they increase or decrease the targeting of ads towards the types of people who say that they don't want to see these ads?
I did this for ALL ads on FB over many months and am now relatively as free. It helps that I only visit FB from a browser that’s isolated from other web browsing.
Have you tried telling Facebook to not show you these ads through the 3 dot menu in the top right? I don't go on Facebook much anymore, just curious
Ironically, you are helping Facebook when you do this. Their algorithms get tuned by users saying they don't want certain ads. This is why I stopped doing this on Instagram.
Of course they do. But if you don't want to see a certain type of ad, especially one that brings up painful memories needlessly, why would you care?