It's great that Apple does this, but I think this should be mandated by law that tracking should be opt-in and for adult users only. I think people who decide to be tracked should also be compensated for their data.
Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
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Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#12Adtech is basically highly-paid people sniffing your underwear trying to figure out what you had for breakfast. And they get all indignant when you say "hey cut it out, that's kind of weird."
Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#13Isn't the default for "Allow Apps to Request to Track" disabled? So that would keep this number very low
That's why "leave disabled". But Facebook and other popular apps are nagging you to switch it on, so it's still an interesting statistic.
Edit: Never mind. I found it under Settings/Privacy/Tracking: "Allow Apps to Request to Track". I might flip it on just to see what nags me about allowing tracking.
Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#14It's great that Apple does this, but I think this should be mandated by law that tracking should be opt-in and for adult users only. I think people who decide to be tracked should also be compensated for their data.
That sounds like government interfering with the free market, which is completely unacceptable under any circumstance for ~50% of the population.
Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#15It's great that Apple does this, but I think this should be mandated by law that tracking should be opt-in and for adult users only. I think people who decide to be tracked should also be compensated for their data.
That sounds like government interfering with the free market, which is completely unacceptable under any circumstance for ~50% of the population.
Also why not a law for full transparency? You can have all your freedom you want just be transparent about all the tracking and information selling or sharing that is happening. Can't you convince the free loving americans that a simpler GDPR that only requires full transparency is "very capitalistic"?
Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#16It's great that Apple does this, but I think this should be mandated by law that tracking should be opt-in and for adult users only. I think people who decide to be tracked should also be compensated for their data.
That sounds like government interfering with the free market, which is completely unacceptable under any circumstance for ~50% of the population.
Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#17It's great that Apple does this, but I think this should be mandated by law that tracking should be opt-in and for adult users only. I think people who decide to be tracked should also be compensated for their data.
That sounds like government interfering with the free market, which is completely unacceptable under any circumstance for ~50% of the population.
Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#18I'm very curious how this works, so this is from a report [0] from Flurry Analytics, "owned by Verizon Media, is used in over 1 million mobile applications, providing aggregated insights across 2 billion mobile devices per month" How is Flurry Analytics measuring app tracking on iOS devices? Are they just reporting how much they themselves are being disabled? [0] https://www.flurry.com/blog/ios-14-5-opt-in-rate-att-r…
I’ve seen quite a few reports from different providers in the last couple of weeks and suspect the _real_ average of opt-ins is considerably higher.
I’m hoping to see some numbers from Apple at WWDC, which I expect would be in the 30-50% opt-in. Why? Because some apps (like Facebook) make it seem like it’s mandatory to opt-in. And I believe that if you opt-in for Facebook you’re more inclined to just hit that same button for every app…
Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#19>The challenge for personalized ads market will be significant if the first two weeks end up reflecting a long-term trend. Adtech is basically highly-paid people sniffing your underwear trying to figure out what you had for breakfast. And they get all indignant when you say "hey cut it out, that's kind of weird."
Re: Analytics suggest 96% of users leave app tracking disabled in iOS 14.5
#20Isn't the default for "Allow Apps to Request to Track" disabled? So that would keep this number very low