So my wife and I are vegetarian and I love certain vegan cheese, the naturally cultured ones where you essentially have a plant product that is cultured with cheese bacteria.
My experience with this stuff is similar to a lot of things in vegetarian diet, which is that the problems come about when you start trying to create imitations of animal products.
I do not want to suggest that people "just don't like vegan cheese because they're expecting animal milk cheese" but I do suspect that if people would stop thinking of certain vegan cheeses as substitutes for animal cheeses, they would feel really differently on average.
I also don't want to suggest substitutes don't work to a certain extent in certain cases. Impossible burgers, for example, have really pushed a lot of limits in that regard. But I do think that a lot of times trying to imitate just fails miserably.
I tend think of naturally cultured cashew cheese as pretty good. I just think of it as a cultured nut butter, which it is. I still love animal milk cheese, but I wouldn't just expect to substitute cashew butter for chevre, for example, nor would I expect to substitute cashew cheese for either one.
Maybe the article is poorly framed in that regard. I guess I just see it as a fool's errand to try to approach vegan cheeses as imitations. Why can't it just be treated as a food in itself?