Earlier quoted context omitted.
Yeah the marketing effort is immense, and it's really surprising to me how many eagerly lap up the angle Apple is pushing without much reflection, even on HN. Like the good old Apple hype days. Now to be fair, the M1 is an impressive iteration on the A* chip line. But the Ryzen 5000 mobile chips really don't look bad at all in comparison, and a 5nm version of those would level the field.
But there isn't a 5nm version of those... And laptop battery life is vastly different between these two.
And for 5nm, I'm quite sure AMD already has contracts for that with TSMC. So the gap should be even smaller.