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Opting Your Website Out of Google's FLoC Network

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Re: Opting Your Website Out of Google's FLoC Network

#92

Earlier quoted context omitted.

Before Android killed them, webOS existed, as did Maemo.

Would you be willing to entertain that maybe they died because most people who used phones found those platforms to be weaker product offerings with the things they cared about and that your value system may have fundamentally differences? Would you further entertain that the inability to perceive such realities and differences and manufacturers inability to navigate these preferences is a major determinant of succes…

That would be a possibility if people acted rationnally and chose to spend their money after a thorough evaluation of the market, their players and perspectives for the future. This just never happens for a majority of phone consumers.

Re: Opting Your Website Out of Google's FLoC Network

#94

Earlier quoted context omitted.

Before Android killed them, webOS existed, as did Maemo.

Would you be willing to entertain that maybe they died because most people who used phones found those platforms to be weaker product offerings with the things they cared about and that your value system may have fundamentally differences? Would you further entertain that the inability to perceive such realities and differences and manufacturers inability to navigate these preferences is a major determinant of succes…

That it were weaker offerings is not always true. Google is the Gorilla in the room who simply squeezed out any competition by offering Android “for free”

Microsoft Explorer did the same earlier with Netscape. Simply bundle your own software with the OS and watch the competition flutter.

Your average consumer really doesn’t know the difference.

Re: Opting Your Website Out of Google's FLoC Network

#95
post #61
post #7

Why isn't this opt-in? I'm sick of having to add yet another config option every time some Web giant decides it is OK to abuse my website and my visitors.

We should make this opt-in, by emitting the header by default in Apache and nginx and requiring special configuration to remove the header.

Also, to standard GO, Ruby/Rails, php, JS net libraries.

Re: Opting Your Website Out of Google's FLoC Network

#96

Earlier quoted context omitted.

Most of the people outside the US cannot afford an iOS device, so my guess is that missing Android there would be something else (Blackberry ? Windows Mobile ? who knows how it would have gone)

honestly with the rise of the web-app based phone app platforms (react/ionic etc) becoming almost "standard" the friction for porting to a hypothetical third platform goes down substantially. Ignoring the branding law of duality (that generally only 2 brands occupy the supermajority of a product category) and looking only at technical barriers, now looks to be better than ever for a third platform to possibly arise -…

> web-app based phone app platforms (react/ionic etc)

Those are cost cutting choices that don’t automatically lead to porting to other platforms. Small players will still churn a single app for iOS based on their site’s react code, for instance.

Basically those who didn’t care for other platforms before still don’t care that much, but instead of being their 1298th priority in the list, it might have rosen to the 34th or 35th position.

Re: Opting Your Website Out of Google's FLoC Network

#97

Earlier quoted context omitted.

Before Android killed them, webOS existed, as did Maemo.

Would you be willing to entertain that maybe they died because most people who used phones found those platforms to be weaker product offerings with the things they cared about and that your value system may have fundamentally differences? Would you further entertain that the inability to perceive such realities and differences and manufacturers inability to navigate these preferences is a major determinant of succes…

Most people probably never got around to try them. The list of smart phones released with Maemo is near non existent. However the cause of that might have been less Android and more Elop preparing Nokia for acquisition by Microsoft.

Re: Opting Your Website Out of Google's FLoC Network

#98
post #78
post #69

Earlier quoted context omitted.

Web server software should absolutely not add a bunch of garbage to work around some ad company's shenanigans.

They shouldn't have to , but there are several examples of where it's the software author who has take action in order to put a stop to it. Not an Apple fanboy, but Safari is a great example of software which has changed its default behavior to prevent creepy things from happening.

Safari is also a great example of a browser to keep the app store relevant ( outside of games)

Different companies, different incentives

Re: Opting Your Website Out of Google's FLoC Network

#100
post #27

Waiting for google to make this a ranking factor for SEO like they did with amp.

That’s probably already the case. This is a common area of speculation in the SEO community. Trying to figure what factors are used by Google to determine the ranking. People will add it in their configs and anecdotally perceive that it has an impact in their rankings. It would likely become a must for SEO. This a reflection of how incredibly genius the original PageRank was. It’s what makes Google the business it is…

This is my problem. I can circumvent Facebook, Apple and other bigtech companies in my work, if I so wished. But Google is everywhere and almost any business I work for has some connection to it (be it Adwords, Market, Business Tools or a simple Drive) This is why Google is a monopoly that needs to be looked into. We need to have choice again by allowing competition to thrive again.
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