I wonder if it was really just a joke or if they backpedaled because the public thought the name was ridiculous. In both cases, what a weird episode.
No press is bad press.
Volkswagen will not change name of U.S. operations: sources
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Re: Volkswagen will not change name of U.S. operations: sources
#12Re: Volkswagen will not change name of U.S. operations: sources
#13So https://www.vw.com/en/models/id-4.html says voltswagen and https://www.vw.com/en/models/atlas.html says volkswagen. Seems like it might stay around as a marketing name for the electrics.
Re: Volkswagen will not change name of U.S. operations: sources
#14How ever could anyone believed in VOLTSWAGEN?
Qwikster.
War of the Worlds.
Re: Volkswagen will not change name of U.S. operations: sources
#15This does not do much to restore my trust in VW
Can't wait for cryptogate when we find out that all cars are mining Voltcoin/Bitcoin and depositing back into VWs bank accounts as a type of carbon payback loop "well, unless you can prove your energy is 100% renewable we're going to assume your city is powered by natural gas/coal" while 100% profiting from it e.g..
Re: Volkswagen will not change name of U.S. operations: sources
#16That's a lame self serving joke, it's more like they are trolling the internet and news addicted.
Re: Volkswagen will not change name of U.S. operations: sources
#17So it was another Pasta Hut moment?
Long live IHOB.
Re: Volkswagen will not change name of U.S. operations: sources
#18It is quite interesting from a branding perspective how hard it may be for traditional car companies to convince you to buy their electric car. Is a company like VW really investing, in the long run, in electric cars in the way Tesla is? Should I _really_ trust their one-off electric car they build to dip their toe in?
You wonder what it WOULD take for VW, Chevy, Ford, Toyota etc to convince you their product and commitment was on par with Tesla
Re: Volkswagen will not change name of U.S. operations: sources
#19Because lying is press releases two days before April 1 is such a good look. The most reasonable conclusion now is that no, this wasn't a joke, but it fell flat, and so they're pretending it was. That might have gone off better had they waited a day or two. Anyway, it seems to have worked about as well as their cars, which manage to cram the sky-high maintenance and repair costs of an Audi or BMW into a car that's supposed to be affordable...
Re: Volkswagen will not change name of U.S. operations: sources
#20It is quite interesting from a branding perspective how hard it may be for traditional car companies to convince you to buy their electric car. Is a company like VW really investing, in the long run, in electric cars in the way Tesla is? Should I _really_ trust their one-off electric car they build to dip their toe in? You wonder what it WOULD take for VW, Chevy, Ford, Toyota etc to convince you their product and com…
I see what you mean from a focus standpoint, but I feel like the traditional carmakers will likely always do better at quality, safety, and longevity for traditional stuff. Panel gaps, paint, proper automotive grade components, and so on.