11–20 of 64 posts
Earlier quoted context omitted.
The trick is to sell the ads yourself directly to marketers who want to reach your audience without networks or middlemen.
How does one find these marketers?
Kinda like how magazines work. Because really a newsletter is just a digital magazine.
I need to figure out how to scale my newsletter to this point :)
The trick is to sell the ads yourself directly to marketers who want to reach your audience without networks or middlemen.
Linus Tech Tips has merchandise in part because it means that their single biggest income source is not a sponsor.
Swag might not be your thing, but the message I got was pretty clear: make sure you can always walk away from any advertiser, either because they're a small part of your revenue, or you're living below your means.
A video recently went viral of David Bowie in 1999 saying that the internet was going to be the future. We're at a similar place with newsletters - a frontier that is on the verge of exploding. I run Thinking About Things [0], a simple newsletter that is a single link every other day to something interesting. The response has been astonishing - it's gotten thousands of subscribers in a single year with no marketing.…
> those who can be trusted to provide valuable content from the fire hose of all that's available on the internet will become the new information brokers Isn’t this what journalism was supposed to do before they discovered money?
Writing a newsletter and knowing there's a group of people who signed on to hear directly what you have to say feels so much more personal.
A video recently went viral of David Bowie in 1999 saying that the internet was going to be the future. We're at a similar place with newsletters - a frontier that is on the verge of exploding. I run Thinking About Things [0], a simple newsletter that is a single link every other day to something interesting. The response has been astonishing - it's gotten thousands of subscribers in a single year with no marketing.…
I started my own daily newsletter [1] about startups, tech trends and business ideas just recently.
Sending out a daily newsletter is much tougher than I would have imagined... But at the same time it’s really rewarding because your basically shipping something every day :)
[1] www.shoto.io
I thought the newsletter trend was a bit ridiculous, and then I started writing one. Writing a blog feels a bit like throwing messages into the wind, and tweeting sometimes feels like trying to start a conversation in the middle of a concert. Writing a newsletter and knowing there's a group of people who signed on to hear directly what you have to say feels so much more personal.
A video recently went viral of David Bowie in 1999 saying that the internet was going to be the future. We're at a similar place with newsletters - a frontier that is on the verge of exploding. I run Thinking About Things [0], a simple newsletter that is a single link every other day to something interesting. The response has been astonishing - it's gotten thousands of subscribers in a single year with no marketing.…
Very interesting, but the guy sounds as if he's choking on dick.
I thought the newsletter trend was a bit ridiculous, and then I started writing one. Writing a blog feels a bit like throwing messages into the wind, and tweeting sometimes feels like trying to start a conversation in the middle of a concert. Writing a newsletter and knowing there's a group of people who signed on to hear directly what you have to say feels so much more personal.
I find the idea of a newsletter compelling. But I never read any of the newsletters that I signed up for. So to me it feels like even if I did have people sign up for a newsletter that I’d write, most of the recipients would not be reading it either. Like 98.8% of this hypothetical audience of mine probably would not read the letters I feel like.
I started my newsletter because I recognized I was constantly thinking/analyzing a specific topic, but not really doing much with that knowledge, and could not find an existing community focused on that topic. I started writing to put into words what I was thinking, and found I really enjoyed writing with an audience in mind, even though I had none.
If someone signs up for a newsletter of yours, that is pitched as some sort of original writing, there's a very high chance they're going to read it. If they stop reading, or unsubscribe, you can ask them why, and get valuable feedback so you can improve your writing. You end up with someone interested, or feedback. I see it as a win win.
The bigger problem is finding the hypothetical audience!