Controversial opinion: Half the data Chrome collects is harmless, and the other half is up to the user to give up: - Location data: you are asked and must approve for Chrome to use (at least on macOS) - Financial data: you must enter it manually and click "save for future use". Could it be better? Sure! But I think DDG is exaggerating here. We're not _that_ bad.
If true, that still doesn't negate the other half that is not harmless.
More importantly, how about I get to choose what I consider harmless, rather than having a Silicon Valley advertising agency do that for me?
Also, there's no way of knowing what Google shoves into the "other" category. Sunlight disinfects, even in Mountain View.