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Launch HN: Venu (YC W21) – True-to-Life 3D Virtual Trade Shows

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Re: Launch HN: Venu (YC W21) – True-to-Life 3D Virtual Trade Shows

#31

Second Life for Enterprise. Serious question though, how do you handle moderation?

Or rather, Second Life for Enterprise again . Corporate business sims were briefly a "thing" around 2007-2008, e.g: https://www.computerworld.com/article/2545037/the-top-eight-... They died off shortly thereafter, partially as a result of the financial crisis, and partially as businesses realized there was very little real interest in "the company web site, except with crude 3D models".

I remember hearing about Second Life but not sure about the enterprise part nor the business sims. But, I found a really positive article on SimCity, from 2019: https://www.latimes.com/business/technology/la-fi-tn-simcity...

We are creating a virtual reality "venue" space for trade shows and conferences. We are the "virtual venue", like the Las Vegas Convention Center or SF Moscone Center. And, you can join via windows, Mac, or VR headset to walk around Venu , in first person view.

With a VR headset like Oculus Quest, you can use the hand controllers to move the avatar's hands & arms, in addition, to navigating your avatar forwards, backwards, & sidestepping, With Mac and Windows, your hands and arms on your avatar won't move.

Thanks.

Re: Launch HN: Venu (YC W21) – True-to-Life 3D Virtual Trade Shows

#32
post #9

How do you deal with the fact that it seems nobody really WANTS to be at a trade show- and if they’re not stuck on the show flow with nothing to do they have no incentive to glance at the booths?

>it seems nobody really WANTS to be at a trade show

What experience do you base that on?

From what I've seen, the attendees genuinely love visiting trade shows. Actually, it's one of the few examples of people voluntarily paying for ads to be shown to them.

Trade shows are like the adult "Disney World" with "toys" relevant to their professional area:

+ Interior designers like the annual Kitchen & Bath trades shows. They like the furniture trade shows.

+ Home builders like trade shows of new architectural products and construction materials

+ cabinet makers like the woodworking machinery trade shows to see what new technology can make their factory run better. Similar with machine shops attending annual CNC & metalworking trade shows.

+ music store employees enjoy visiting the annual NAMM show to see latest gear for making and recording music

+ security experts attend surveillance tech trade show showing latest cameras, locks, laser mics, etc

+ Not just working professionals but also end consumers pay to attend trade shows such as CES Consumer Electronics Show, and Home & Garden shows that are popular in big cities each Spring.

The trade show that may be boring to some is the enterprise software type where one booth is Oracle and the next booth is Xerox showing their document management solutions.

[Edit to reply] : >Most of the time though, the attendees would be bored. Walking around, not talking to anyone, waiting for time to pass

Understand that but that's also how people walking around at Disney's parks appear as well. People do look bored in between the 2 minute thrill of the rides. That's different from concluding that "nobody wants to be at Disney" or generalizing to "nobody really WANTS to be at a trade show". There are many interesting trade shows that attract attendees and they pay for their own tickets to be exposed to the latest developments in their areas of interest.

The type of trade show that would have bored disengaged attendees would be the ones where most of the tickets are paid by the employers. (E.g. enterprise software event.)

But there are other trade shows where people genuinely want to be there. E.g. the farm trade shows where farmers will drive 4 hours to see the latest tractors and farm equipment to make their lives easier. And yes, the farmers may look bored while they are walking the trade show floor. :-)

Re: Launch HN: Venu (YC W21) – True-to-Life 3D Virtual Trade Shows

#33
post #32
post #9

How do you deal with the fact that it seems nobody really WANTS to be at a trade show- and if they’re not stuck on the show flow with nothing to do they have no incentive to glance at the booths?

>it seems nobody really WANTS to be at a trade show What experience do you base that on? From what I've seen, the attendees genuinely love visiting trade shows. Actually, it's one of the few examples of people voluntarily paying for ads to be shown to them . Trade shows are like the adult "Disney World" with "toys" relevant to their professional area: + Interior designers like the annual Kitchen & Bath trades shows.…

> >it seems nobody really WANTS to be at a trade show

> What experience do you base that on?

I worked for years inside an exhibition hall (they had offices we rented) and there were constantly trade shows for all sorts of things. On breaks I'd wander around and look at whatever it was.

It was predictable what was popular and what wasn't. If you had a celebrity talking, that would be popular. Anyone else, it's free seats.

Canapés, aperitifs, anything consumable would be popular.

Most of the time though, the attendees would be bored. Walking around, not talking to anyone, waiting for time to pass between the one or two meetings they'd have for the day.

Re: Launch HN: Venu (YC W21) – True-to-Life 3D Virtual Trade Shows

#37
post #32

Earlier quoted context omitted.

>it seems nobody really WANTS to be at a trade show What experience do you base that on? From what I've seen, the attendees genuinely love visiting trade shows. Actually, it's one of the few examples of people voluntarily paying for ads to be shown to them . Trade shows are like the adult "Disney World" with "toys" relevant to their professional area: + Interior designers like the annual Kitchen & Bath trades shows.…

> >it seems nobody really WANTS to be at a trade show > What experience do you base that on? I worked for years inside an exhibition hall (they had offices we rented) and there were constantly trade shows for all sorts of things. On breaks I'd wander around and look at whatever it was. It was predictable what was popular and what wasn't. If you had a celebrity talking, that would be popular. Anyone else, it's free se…

Exactly - I should have been more clear. People love trade shows for a “paid work vacation” and “expense account beers” and free chochkees but few people seem to be terribly interested in the booths and exhibits beyond those.

Re: Launch HN: Venu (YC W21) – True-to-Life 3D Virtual Trade Shows

#38
post #32

Earlier quoted context omitted.

>it seems nobody really WANTS to be at a trade show What experience do you base that on? From what I've seen, the attendees genuinely love visiting trade shows. Actually, it's one of the few examples of people voluntarily paying for ads to be shown to them . Trade shows are like the adult "Disney World" with "toys" relevant to their professional area: + Interior designers like the annual Kitchen & Bath trades shows.…

> >it seems nobody really WANTS to be at a trade show > What experience do you base that on? I worked for years inside an exhibition hall (they had offices we rented) and there were constantly trade shows for all sorts of things. On breaks I'd wander around and look at whatever it was. It was predictable what was popular and what wasn't. If you had a celebrity talking, that would be popular. Anyone else, it's free se…

During your time at the exhibition hall, did you see any trade shows that had more overall activity and interest among all their booths? I'm curious to know if there were things done by event organizers with theme or type of event that could help make a tradeshow be desired or enjoyable.

Tradeshows about new tech for example, such as CES, typically are interesting for people to discover what new things are being developed.

Re: Launch HN: Venu (YC W21) – True-to-Life 3D Virtual Trade Shows

#39
post #26

Earlier quoted context omitted.

You ever hear of SimB2B? https://www.youtube.com/watch?v=LP0B3e49U3g

No. Venu is a virtual reality software that provides the virtual convention space for trade shows, exhibits, fairs, and conferences that normally takes place in person at SF Moscone Center or Las Vegas Convention Center. Our target customers are event professionals who help corporations and associations organize events that have expo and speaking components. Thank you.

I posted the video as a reply to the joke GP made. But since you decided to bring it up, the criticisms made in the video equally apply not only to SimB2B, but your platform as well. It's the same thing.

Re: Launch HN: Venu (YC W21) – True-to-Life 3D Virtual Trade Shows

#40

How do you see yourself comparing to the likes of gather.town, movement.fm/spaces and other spatial virtual venue companies?

Thanks for your question. The ones you have listed are for entertainment and are web-based, in an overhead view in 2D format.

Venu is a business trade fair event platform, accessed via a virtual reality client, created for use in devices like the wireless Oculus Quest VR headset or the PC wired VR headsets like HTC Vive, Oculus Rift, Valve Index, or Windows Mixed Reality. In addition, we have made this available as a Windows or Mac client.

Venu also allows me, as an end-user, to go into the trade show platform, in first-person view. So, I do not see my own avatar, but I meet other avatars in face-face conversations. I can walk up to another avatar (with name tag/email above the head), see that this is someone I would like to conduct business with and start a conversation. I can also move my mouse over the other avatar's head, to the email address, where a cursor will appear for me to send an email to this person in real time.

Our competitors in the 2D grid of faces space, in conferences and events are: Zoom, Hopin, and SpotMe.

Our pseudo competitors in the 3D space are a bit fuzzy. From what I can tell, vFairs has animation and people navigate to the booth image, click on it, and connect to the exhibitor via a webcam. But, they have not created their conference / exhibit in virtual reality. And, there are a few out there like vFairs.

Thanks again for your question.

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