Two misconceptions in this article:
1) proof of work is not the only way to do blockchains. You can do NFTs on e.g. Stellar or soon on Ethereum 2.0 and it would make sense to do that as it would be cheap to transact. That is in fact the main motivation to create ethereum 2.0: transacting needs to become cheaper. Some companies seem to have some success tokenizing e.g. supply chains, energy markets, art ownership changes, etc. The resulting tokens are typically not intended for speculative trading. Proof of stake solutions are optimal for this since making money of the transactions is not a goal here typically.
2) supply can actually be constrained quite easily. E.g. on Stellar you would issue a limited supply of whatever token from an issuing account (stellar tokens are identified by their issuing account) and then lock that account forever by increasing the account thresholds to be higher than the weight of the account signers (stellar supports multi sig accounts). That effectively is the last transaction that can ever happen on that account. No more tokens can be issued from then on. On ethereum, you'd be able to do something similar with smart contracts. I use stellar as an example, because I've used it to create a token. Creating tokens on Stellar is super easy and requires no programming. An NFT is basically a token with a supply of 1.
NFTs make sense in any kind of scenario where a group of stakeholders wants to agree on who owns what without relying on a trusted third party like a bank or government agency. If it's cheap and easy to use them; why not use them?
You can get your own stellar account by putting in enough xlm to cover the base fees. About 5 XLM should be enough to create a handful of accounts + trustlines that you would neeed to create your own token. Stellar laboratory provides you all the tools to do this if you want to practice this on their testnet: https://laboratory.stellar.org/#account-creator?network=test. You click your own token together in a few minutes. Simply switch to the mainnet to do it for real. If you are serious about this, the legal work is going to be most of the effort.