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HTML Email Boilerplate

htmlemailboilerplate.com

71–80 of 113 posts

Re: HTML Email Boilerplate

#71
post #2

I'm not sure having an email be 900px wide (the table has 3 300px wide cells) is a good idea. Wouldn't that get a horizontal scrollbar on the iPad no matter the orientation? When it's horizontal there's a sidebar; when it's vertical it's only 768px wide.

Agreed. Not to mention the very large percentage of people that open your emails in a web client on a 1024px wide screen.

Or use an email client with a horizontally split screen.

Re: HTML Email Boilerplate

#72
post #64

This looks great, but the license includes the Creative Commons non-commercial clause, which basically makes it unusable, since it's not compatible with open or closed source usage! I wrote the author a note via Github asking him to consider changing the license.

There's a Feedback link right there on the page as well. I used that to echo this feedback.

Re: HTML Email Boilerplate

#73

HTML and email are two things that do not go together well(IMHO). I prefer plain text.

Out of interest - do you paint/decorate the walls in your home. Do you wear coloured (ie dyed) clothing? Do you have a business card that has more than plain-text on it? When you return from a holiday and are telling friends about it, do you hand them a type written note that describes what other people would normally put in a photo?

Do you eschew the use of typographical techniques that aid reading, both speed and comprehension, such as emboldening, headings, breaks, italics, font and colour changes?

I never understood this "email should be only plaintext" argument. Getting information across is easier with options for images and textual enhancements. Do you use lynx for web browsing?

When the KMail people were refusing to allow people to use HTML to reply to HTML emails properly one guy argued with me that to send photos to family members I should use FTP, send an address so they could log on and dl the photos to view - that this was somehow better than having the images there ready to view in the MUA.

Re: HTML Email Boilerplate

#74
Really we can stop saying HTML email sucks, we get it. I don't like it either but every other comment seems to be saying this.

That said, in this day and age is an HTML email even, neccessary? An incredibly large amount of users these days don't even bother checking their email unless it's something specific they're looking for. Social Networking has made a large footprint in that market and a status update as to new products/services gets just as much attention.

Re: HTML Email Boilerplate

#75

Earlier quoted context omitted.

You and I are in the minority. Imagine if Groupon sent their daily flyer in plain text: Click-through would plummet.

I used to get Slashdot sent to me as plain text. It was a sheer delight to read and I really miss having it formatted that way. I would pay a premium for it. Maybe it is just that most people have never been exposed to properly formatted text emails? I'm sure people find most of the websites they visit and the emails they read, filled with columns of extra garbage, to be cumbersome and difficult to read. Executives t…

>I used to get Slashdot sent to me as plain text.

Comment nesting must have been awful. Or did you cheat and use pseudo-graphical characters to overcome the obvious limitation of plain-text for such a purpose?

Re: HTML Email Boilerplate

#77

Earlier quoted context omitted.

Agreed. Not to mention the very large percentage of people that open your emails in a web client on a 1024px wide screen.

Or use an email client with a horizontally split screen.

It seems you mixed up horizontal and vertical splitting. It happens a lot, I'm afraid. I wish it didn't happen so often. It's tedious to clear up such basic confusion when there are so many important user interface challenges to discuss.

Also 900px wouldn't be a problem if not for a vertical split. 900px < 1024px. JoelSutherland is assuming that the window is divided, with some kind of a navigation pane taking up part of the width. This is the case in most email clients.

Re: HTML Email Boilerplate

#78
post #2

I'm not sure having an email be 900px wide (the table has 3 300px wide cells) is a good idea. Wouldn't that get a horizontal scrollbar on the iPad no matter the orientation? When it's horizontal there's a sidebar; when it's vertical it's only 768px wide.

This is correct. Emails should be no wider than 600px

Re: HTML Email Boilerplate

#79
post #34

Earlier quoted context omitted.

Can I safely assume the downvotes are from those who think blocking the user's site interaction with a full screen lightbox is good UX?

I sympathize with you -- and agree that there are better ways to communicate this to the user -- but there's good reason for some kind of "browser evangelism". I used to spend half of my time when building a new site on its structure, content, layout, etc., and then the other half on trying to get it to work with the various Explorers. IE 8 did not improve that situation, and neither has IE 9. Unlike this website dev…

I've found the easiest solution to this is to pay about $150 and let the folks at psd2html -- or similar -- handle all of that for me.

Re: HTML Email Boilerplate

#80

Please don't send HTML email, there is almost never a scenario when it is necessary. All it does is create larger emails, have redundant information (most HTML emails also send a plain text counterpart), make reading email more difficult (especially if you are using a terminal mail client or are visually impaired), and allow for obnoxious email styling. HTML Email, just say NO.

Your argument is valid for standard correspondence. It is not valid for commercial marketing. A well-designed HTML email will look stunning in the vast majority of email clients. If marketing ROI is the goal, it is best to ignore the edge cases you mention.

I very frequently write and receive standard correspondence that benefit massively from employing appropriate use of bold, italics and bullet points.

I'm against over-using formatting, but just because some websites are ugly it doesn't mean that the web in general doesn't benefit from being marked up for presentation.

This plain-text only crusade is a sad remnant from a time when the individual bandwidth consumed by each message actually mattered and/or there was a real risk that some people for valid reasons had an e-mail client incapable of displaying HTML emails. Neither is valid any more, and what's more, there's a rich selection of quality e-mail clients available that will happily only show you the plain text version of the e-mail you're looking at: Be liberal in what you accept and conservative in what you send.

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