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Facebook is pushing back on Apple’s new iPhone privacy rules

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Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#211

Post by bozzcl »

elwell wrote: post #160
yawaworht1978 wrote: post #11

Apple should be applauded for this. Their revenue does not depend on software to clandestinely steal and sell users data. One day, we will look back at history and see facebook similar as to how people view myspace now (junkyard of software). Good on Apple not selling devices with a facebook backdoor in them. I know apple probably has deals with malicious governments regarding data access, but at least they are stand…

> [FB revenue model] depend[s] on software to clandestinely steal and sell users data Isn't it opt-in by using their platform? Or is your argument that targeted ads are not common knowledge to Facebook users? I likely wouldn't use Facebook or Google etc. if I had to pay cash; fine with paying with personal data; but for people who aren't fine with that, they shouldn't use it. I realize that any attempt to discuss thi…

The real problem here, and what Apple is getting at, is lack of consent. The willingness or not to "pay" with personal data is meaningless if there's no awareness. Sure, tech-savvy people are aware and can make informed decisions... but my grandma is not aware that Facebook is tracking her. And most non-techy people are like that: I closed all my Facebook accounts last year and people were surprised. I had to explain it to them! I can't wait to see their reaction when I tell them I closed my Google account as well.

The iPhone update doesn't even immediately forbid tracking, it just requests apps to ask for permission. That simple change pushed Facebook to buy newspaper, radio and TV ads to try to get people to reject the update. Think about it: they feel threatened by user awareness.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#212

Post by fairity »

kjax wrote: post #155
fairity wrote: post #69

Earlier quoted context omitted.

The actual quote: Facebook has also launched a website and taken out full-page advertisements in newspapers, in addition to a recent TV and radio ad push, to put a spotlight on how many small business owners depend on targeted ads. This is definitely a true statement. The vast majority of small businesses who advertise on FB will be hurt by this change. The best estimate to date is a 20-30% drop in marketing efficien…

The assumption that small businesses would see a drop in marketing efficiency might assume that advertising costs on Facebook remain constant. In a perfect world, I would think that a reduction in ROAS on Facebook would precipitate a decrease in ad costs, as businesses would be less willing to pay a premium for Facebook ads. In the long term, I think Facebook is the biggest loser in this scenario, not the small busin…

I think you're definitely right that Facebook stands to lose the most.

And, I also agree that most businesses will be willing to pay less of a premium for FB ads after this change. But, even for the businesses that adapt their spend accordingly, their final marketing budget will be smaller, and therefore, their net income/profit from ads.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#213

Post by xuhu »

hamilyon2 wrote: post #145
ryeguy_24 wrote: post #86

Does anyone support Facebook with this? Does their point below make any sense? I'm supporting Apple now but any merit to the opposing side? Curious to get some informed viewpoints. "This discouragement, this is going to have a real impact on the Internet as we know it, which is increasingly going to move to a paid experience, which again, benefits Apple's bottom line..."

If you are starting a startup and plan to monetize it by selling data of your users, you have one more problem to solve now. If you are starting a company with a very specific market, you might pay for your first customers more.

If your feed reader app was collecting the websites people visited and selling that data to others, you might have to ask users for permission now.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#214

Post by cddotdotslash »

coldpie wrote: post #31
yawaworht1978 wrote: post #11

Apple should be applauded for this. Their revenue does not depend on software to clandestinely steal and sell users data. One day, we will look back at history and see facebook similar as to how people view myspace now (junkyard of software). Good on Apple not selling devices with a facebook backdoor in them. I know apple probably has deals with malicious governments regarding data access, but at least they are stand…

Between this privacy fight and the form factor of the iPhone Mini, there's a 90% chance my next phone will be an iPhone after more than a decade on Android. I'm done with this ad-sponsored trash ecosystem.

I've been on Android for a decade as well but just got an iPad mini. The one thing I still cannot figure out how to do on iOS is block ads at the system level. Android has lots of apps that act as a VPN that block ads/trackers via DNS. It blocks ads in the browser, but also in apps.

I can't find the equivalent on iOS. All my searches lead to ad blockers using Safari's content blocking, but the VPN-style ad blockers appear to violate Apple's terms, and so aren't in the app store. I've also seen recommendations to use Pi hole on my network, which is fine until I leave the house.

If anyone has recommendations for system-wide VPN/DNS-based blockers for iOS, please share. That's the last real thing keeping me on Android.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#216

Post by bromuro »

icedistilled wrote: post #121

Facebook friend suggestions are such garbage. Half of them are legitimate acquaintances. Half of them are random women from south america. I've never interacted with anything that should bring those up and I've never clicked on that sort of suggestion. The only reason I can think they'd show me them is my demographic, 30 something male. I haven't clicked on anything on FB or elsewhere on the web that should be gettin…

My guess: given your set of data and browser history, to contact south american women is their best way to keep you engaged.

It could also be _you_ are the target for keep these ladies engaged. Who knows how many creepy psychological-mechanisms are behind their algorithms.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#217

Post by reaperducer »

mokus wrote: post #3

The fact that Facebook appears to consider user consent an existential threat to their business model tells me everything I need to know about them right now.

an existential threat to their business model

Nothing existential about it at all. It's an actual threat to Facebook's business model. And I'm OK with that.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#219

Post by hobs »

lisper wrote: post #83
dimitrios1 wrote: post #71

Earlier quoted context omitted.

Except Apple doesn't track you all across the internet at every possible opportunity without you knowing about it.

Not yet. But they could start any time they wanted to. Who would save you then?

Not Facebook so what's your point? The enemy of my enemy isnt my friend, but I might smile as they land a good punch.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#220

Post by texasbigdata »

Nextgrid wrote: post #119
antattack wrote: post #64

Earlier quoted context omitted.

Apple just wants to be exclusive gateway to Apple customers. We are a product to both companies, even if Apple appears the lesser evil.

Apple's incentives appear aligned with their customers. Facebook's are completely opposed.

“Customer” is the small business that actually pays them revenue. So not true.
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