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Facebook is pushing back on Apple’s new iPhone privacy rules

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Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#22
post #4

> Some apps, like Facebook, allow for some data tracking to be manually disabled. But by default, it is turned on. That gives the company reams of personal data on who we are and what we are doing, which it then vacuums up, packages and sells. My understanding is that Facebook does not sell this data, but rather lets advertisers create hyper-targeted ads, which are only possible because of this data. Edit: Certainly…

I would attribute this to the "packaging" the article references. As you correctly point out advertisers don't want "the data" they want the hyper-targeted ads that it allows. That's the FB value-add.

I agree, with the addition that Facebook wants to keep control of their user data and repeatedly sell it via ads, rather than directly sell it to some third party org to repackage.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#26

Apple should be applauded for this. Their revenue does not depend on software to clandestinely steal and sell users data. One day, we will look back at history and see facebook similar as to how people view myspace now (junkyard of software). Good on Apple not selling devices with a facebook backdoor in them. I know apple probably has deals with malicious governments regarding data access, but at least they are stand…

A lot of people would rather have Myspace be the dominant social network it once was.

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#27
post #4

> Some apps, like Facebook, allow for some data tracking to be manually disabled. But by default, it is turned on. That gives the company reams of personal data on who we are and what we are doing, which it then vacuums up, packages and sells. My understanding is that Facebook does not sell this data, but rather lets advertisers create hyper-targeted ads, which are only possible because of this data. Edit: Certainly…

It's a nice bit of semantic ju-jitsu to say "they take this data and sell a service that wouldn't be possible without it" isn't the same as "selling this data," isn't it? Especially given that the targeting mechanisms don't have any k-anonymity guarantees, and I'm aware of at least one paper showing information leaks through the ad portal [1]

https://www.ftc.gov/system/files/documents/public_events/122...

Re: Facebook is pushing back on Apple’s new iPhone privacy rules

#28

Thank you Apple for being one of the few protecting privacy

Apple would be a hero for threatening _its own_ significant revenue streams with a pro-privacy decision, not someone else's.

No companies are "heroes".
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