Earlier quoted context omitted.
> The computing-heater warms buildings ecologically and for free, thanks to the waste heat released by embedded microprocessors. By performing complex IT operations... ... which are what, exactly?
Going by the vaguness of the site, I wouldn't be suprised if they're mining bitcoin for themselves while you pay for the electricity. Edit: Dug around some more, looks like they're building a BOINC-like service? https://computing.qarnot.com/en/
So you, store and cool the computer for free. They probably sell directly to buildings and municipalities during construction, so it's installed and left there.
So you either just rent it for a nominal fee or pay nothing.