I'm very selective with the external scripts allowed on my websites. Ad networks are notorious for running malicious JavaScript on popular sites like NYTimes[1] and Yahoo[2] home pages. Any plans for an API so sites can receive ad content as JSON and display it without ever executing your external JavaScript? I might consider it for future side projects if I could npm install your client library instead of including…
I used to do ad scheduling 10+ years ago and at least in those times the ads has NOSCRIPT tags. But for it to really work you would need to store a cookie to correctly redirect the user. I like your idea of rendering the ads on the server side, but I would hope they would have super low responsive times. Or at least low timeout on your side.
That ofc means the common practice of advertisers pasting a JavaScript snippet, the network doing a review process, then rendering that snippet as an advertisement on some property would not be allowed on this Ad Network.