Earlier quoted context omitted.
> A big one, that was the case even before social media, is the inherent geekiness of it. "RSS" is an acronym after a geek's heart, most people don't like it. Like WWW, RCA, GE.. (the latter two of the most recognizable and successful brands of all time). got it. (And no one cares what an acronym stands for anyway.. you don’t need to know this to make use of it, it has no bearing. RSS is pretty catchy as far as brand…
RSS as branding - well, I've tried to sell people on it for years. I actually worked at an RSS aggregator startup for 7 years, so I spent a while pushing it. You say "RSS" to most people and their eyes glaze over. >The subscription process is simplicity itself You must've found some different sites than I have, because even sites that have a feed don't make it obvious how. For instance, check out Substack, ex: https:…
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Unless I screwed something up, it used to be the standard way to tell browsers where the RSS feed for this particular web page are. Back then it was very easy to use, even for Grandma™: just click on the standard RSS icon in your browser, next to the URL bar, and there's your feed. That was your subscribe button.Then browsers stopped working. No more RSS icon, at least by default. I had to add an explicit link at the bottom of the page, which when cliked on shows an ugly rendition of plaintext XML.