Earlier quoted context omitted.
Jup, MS Colab is one of the many commercial Jupyter/IPython notebooks available. There are also Y-combinator startups like https://deepnote.com/ I hope that these closed source commercial platforms give back something to the open source community around Jupyter once they get out of the red numbers.
Indeed and they all use their own notebook interface which are (in my view) inferior or at least no better than JupyterLab. I get that they feel the need to add their own features (collaboration etc) to distinguish themselves but it would be so much better if they had settled on a single UI.
What I explained was that in our experience of many years doing paid machine learning projects for large enterprise, we never thought to ourselves: "Darn, if only Jupyter[Lab] had better stylesheets, this project would go so much faster." It has never happened. When we started building our platform, we were not in the position of front-end devs trying to make a better notebook, we were in the position of a company with deliverables for yesterday, and we naturally started solving for actual problems doing machine learning for real clients, as opposed to finding windmills to fight.
In our experience, projects are slow not for lack of better stylesheets or animations. Therefore, we ignored that and focused on removing frustrations we had in the real world: long-running notebook scheduling, automatic experiment tracking for parameters, metrics, models, and code. Model deployment and monitoring. Real-time editing.
That's why I don't really follow news about "jupyter-killers". I kept an eye out of curiosity, but every time one pops out, they solved things that don't matter much, or claimed they solved hidden state until you read the article and found they're caching results or something like that.