Amazon still hasn’t fixed its problem with bait-and-switch reviews

Post by joseph_grobbles » Wed, Dec 30, 2020, 3:29 PM UTC

TeMPOraL wrote: post #46

TravisLS wrote: post #18

There's a somewhat pervasive idea that advertising and brand recognition are coercive tools that will ultimately die out, replaced by better objective information about products. I'm kind of partial to this idea myself. But increasingly we seem a long way from achieving this. Amazon reviews have become such garbage, I've fallen back to pretty much relying on name brands as my placeholder for product quality. There's…

I myself am convinced that brand recognition is on borrowed time - that is, recognition of old brands may still work as useful filter, but new quality brands will be near-impossible to establish. The reason for that: we're being DDoSed with brands on e-commerce sites. For an increasing amount of product categories, you're going to find 10+ "brands" on Amazon that are selling the same white-label garbage class product…

Post by Pxtl » Wed, Dec 30, 2020, 3:30 PM UTC

TravisLS wrote: post #18

There's a somewhat pervasive idea that advertising and brand recognition are coercive tools that will ultimately die out, replaced by better objective information about products. I'm kind of partial to this idea myself. But increasingly we seem a long way from achieving this. Amazon reviews have become such garbage, I've fallen back to pretty much relying on name brands as my placeholder for product quality. There's…

Post by raunakdag » Wed, Dec 30, 2020, 3:31 PM UTC

Raed667 wrote: post #25

smitty1110 wrote: post #21

Earlier quoted context omitted.

Because they take a percent off the top as the payment processor. And even if you return an item, they're not going to return that fee. When the seller fulfills the order it's even better ,amazon has almost no cost for the entire transaction. They won't care until people start ditching them in large numbers, not the trickle the dissatisfied in these comments (myself included) represent.

I'm assuming through their (in)famous hiring process, that they have smart/competent people around. They for sure know that this kind of thing will turn people off the platform long term. Devil advocate: Could it be that the problem is actually quite complex due to whatever reason?

Post by Wowfunhappy » Wed, Dec 30, 2020, 3:32 PM UTC

TeMPOraL wrote: post #46

TravisLS wrote: post #18

There's a somewhat pervasive idea that advertising and brand recognition are coercive tools that will ultimately die out, replaced by better objective information about products. I'm kind of partial to this idea myself. But increasingly we seem a long way from achieving this. Amazon reviews have become such garbage, I've fallen back to pretty much relying on name brands as my placeholder for product quality. There's…

I myself am convinced that brand recognition is on borrowed time - that is, recognition of old brands may still work as useful filter, but new quality brands will be near-impossible to establish. The reason for that: we're being DDoSed with brands on e-commerce sites. For an increasing amount of product categories, you're going to find 10+ "brands" on Amazon that are selling the same white-label garbage class product…

Post by Pxtl » Wed, Dec 30, 2020, 3:33 PM UTC

djohnston wrote: post #12

Perhaps I'm in the minority of frequent amazon users, but I don't buy anything from 3rd party sellers anymore. There is simply too much fraud. In practice, this means that I often need to skip past amazon entirely and go straight to the product manufacturer, sometimes paying more, just to be sure I'm not being screwed.