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Visa Advertising Solutions (VAS) Opt Out

marketingreportoptout.visa.com

71–80 of 253 posts

Re: Visa Advertising Solutions (VAS) Opt Out

#71

I wonder what is their policy in EU. Do they automatically process your data without any opt-out?

It doesn’t exist. VAS is a US product offered by Visa US, supporting US cardholders only.

"supporting"

as a european I'm totally ok without this support.

Re: Visa Advertising Solutions (VAS) Opt Out

#72
post #51

What would be better is if the US had (does it?) a nation-wide law requiring explicit opt-in, as opposed to having to opt out of surveillance. Small steps forward. Also, does this form really amount to anything other than "we promise we won't spy you that much?" Are banks audited in this regard, or are they subject to the same non-existent regulations as the Sillycon Valley surveillance?

I will take what I can get, but the obviously correct thing is for user targeting and sale of third party information to be illegal, never-mind opt in.

Re: Visa Advertising Solutions (VAS) Opt Out

#73
post #28
post #8

Earlier quoted context omitted.

Domain and cert are visa. So at least you know you are talking to Visa so it’s not really entirely random.

Technically to someone who has demonstrated control on visa.com at the time the cert was issued. It doesn't necessarily mean its actually visa.com. Although I didn't check to see if they're using OV or EV certs.

> to someone who has demonstrated control on visa.com at the time the cert was issued

And who still has access to receive traffic for the visa.com domain after it hits cloudflare. This is a much higher bar.

Re: Visa Advertising Solutions (VAS) Opt Out

#74

So where do I go to see my profile and data? I got a kick out of requesting my lexis nexis profiles - which eventually resulted in two very large packets of paper (several hundred pages) arriving in the mail.

I did that about 10 years ago. The packet didn't make much sense to me then. I wonder if I still have it somewhere. It would be interesting to request it again and see what changed.

Re: Visa Advertising Solutions (VAS) Opt Out

#75
post #14
post #7

Earlier quoted context omitted.

Wonder what would happen if someone managed to opt out every single Visa card. Would Visa have to honor that, or would that be grounds to allow them to opt everybody back in? Or would they just create a "different" marketing campaign, and just opt everybody into that one?

They would have a legitimate reason to doubt that all cards individually opted out and so they'd probably send people a letter or post a notice somewhere (updated ToS, idk) that there is now a new form that makes it more annoying for you to opt out (have to enter other details, send a letter, whatever) and that opt-outs after date X (when the mass additions started happening) have not been processed. Or you do it lik…

Alternatively, they check their web server logs for the IP address(es) from which 99% of requests came, and then undo the opt-outs of those numbers. Then they add a better CAPTCHA.

Re: Visa Advertising Solutions (VAS) Opt Out

#76
post #45
post #44

How much does it does it cost to buy this data and what level of detail can you get?

https://secondmeasure.com

Sites like those are always "request a demo", not 'pay $5 and we'll give you everything we have on you'. Until a site that does the latter appears, the general public will not take data collection seriously.

Re: Visa Advertising Solutions (VAS) Opt Out

#77
post #56

To verify that this is a legit site: Go to: https://usa.visa.com/legal/global-privacy-notice/additional-... Then click on: “Visa Products & Services: How does Visa use personal information to benefit consumers and businesses?” Then scroll to the bottom of that section and you’ll see the VAS link: ”U.S. cardholders can opt out of Visa using their card transaction data for VAS.” where you can opt out. iPhones will auto…

The site is already marketingreportoptout. visa.com . How would your random link add anything?

The "random link" is on a domain that the Wayback machine has back to 2001. Whereas the marketingreportoptout subdomain doesn't appear to be there at all. I could certainly imagine a compromise where somebody who doesn't have access to the main sites still manages to sneak in a plausible-sounding subdomain.

Re: Visa Advertising Solutions (VAS) Opt Out

#78
post #25

Earlier quoted context omitted.

Most open source text captchas have ML/DL or OpenCV OCR solutions and more advanced captchas like gcaptcha/hcaptcha you can send to a solver farm like 2captcha. The cost for the farm solutions is pretty cheap.

I'd only seen relatively pricey solver farm solutions, hence the question. What constitutes "cheap" here? For a baseline, .05USD/captcha seems not cheap to me.

2captcha is about 0.0005/solve, give or take do to their failure rate. There are other services as well and pre-paid bulk purchases lead to lower pricing. I wouldn't want to ballot stuff the crazy number that is the combination of all Visa credit cards but for much smaller problem spaces 2captcha and others are very reasonably priced.

Re: Visa Advertising Solutions (VAS) Opt Out

#79
It should be illegal for this to use an opt-out approach rather than opt-in. If it's my data, you should be legally required to pay me to use it, at the price I demand, or not use it at all. Only with my consent, and not at the threat of not receiving service should I decline.

Re: Visa Advertising Solutions (VAS) Opt Out

#80
post #34
post #5

What processing companies are available to use that don't sell your transaction data by default?

> What processing companies are available to use that don't sell your transaction data by default? Thankfully merchants are generally opaque in terms of the metadata provided to the payment processors. I for one am thankful my card statements have "Amazon purchase" instead of the specific item purchased, for instance.

I anticipate more and more merchants to use Level 3 data (or be forced to use it):

https://tidalcommerce.com/learn/what-is-level-3-data/

I know staples.com, many hotel chains, and airlines already use this.

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