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BMW to shame out-of-warranty UK drivers with smart billboards

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331–340 of 351 posts

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#331
post #165

Don't really care about manufacture warranty (3 years... Really? The service packages the dealers sell in Australia are tricky, especially condition-based engine oil change WTF). Self and trusted mechanic friend can take good care of the car (thanks to realoem, newTIS and bimmerPost, BimmerCode etc.). I didn't even buy (one-off A$395, LCI became subscription and later scraped) CarPlay for my original F87, because I b…

Warranties are fear-driven anyway, the expected value has to be negative for them to turn a profit. With CarPlay, you're not missing much. I had a Golf R with it, pointless. I badly wanted a 1M when new but it seemed like a horrible financial decision (even though it wouldn't have been!) and I'd have had to have let go of my Z3M Coupe that I still have today.

Good to know that I haven't missed much without CarpPlay :-)

Agree, especially the standard 3 year warranty, useless. Combined with the basic service package (around 1500~2000 AUD covering 5 years with tricky T&Cs), the car would certainly start to have all sort of problems once reaching the 5 year old mark.

1M Coupe is hell of a car, I admit that I regret not buying one when I had the change (for A$65k - today it still worth that much, even more...). However, 1M Coupe in its stock form is way too firm for Sydney road condition (the manual will also be a pain getting stuck on traffic - if it's a weekend fun car, no prob at all), I felt a bit neck / back discomfort after 30 mins driving my ex-colleagues car, let alone the ride quality (passenger PoV), interior does not live up to its hype either (manual seat adjustment sucks). I am happy that I got the OG F87 M2 with all options as standard that I care (prefer OG M2's look in LLB and its interior - still poor for an entry ///M car at that price).

Z3 M is a classic (unfortunately not available in AUDM), worth keeping. E86 Z4 M coupe was on my list when hunting for my next toy car (still A$52k+ now), love the S54B32 engine.

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#332

Earlier quoted context omitted.

The Ms are overweight pigs, not drivers cars.

Have you seen an M2 with sticky tires roar on a racetrack?

I’ve seen them getting lapped by the 700 lb lighter Porsche Cayman.

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#333

Earlier quoted context omitted.

Weight is a wash. We're talking like a cumulative 100lb by integrating the front diff with the transmission and losing the drive shaft. Tunnel is nice but most cars still don't have a flat floor because they stick a tunnel in there for exhaust and the floor-pan is likely shared at least in part with an AWD crossover that puts a drive shaft there and it's usually important enough for floor rigidity so they don't omit…

> Don't get me wrong, FWD is great for bringing 0% no money down economy cars to the masses and creating bottom dollar van chassis for employees to abuse but even at its best it's still never going to make varsity in any context where performance actually matters It's exaggerated. At least 90% of car drivers aren't "performance actually matters".

Are there realistically any cases on public roads where performance actually matters? All typical cars can reach maximum highway speed. At that point it's only a matter of how comfortable that experience is. Comfort and performance may be personal preference, but "actually matters" as in, makes a real difference? Don't think so.

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#334

Earlier quoted context omitted.

I look forward to paying a monthly fee for using Bluetooth in my car.

Without sarcasm, I think cars as a subscription has some interesting possibility and I wouldn't object to it. Land Rover has a new subscription product but doesn't seem to have a lot of momentum behind it. You pay a monthly fee that isn't more than if you financed the whole car at the moment, and you can keep getting new vehicles and absolutely everything (servicing etc) is covered because they're motivated to keep r…

"Cars as a service" is called car sharing. It works quite well.

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#335
post #306

Earlier quoted context omitted.

I believe they are planning to sell heated seats as a subscription service as well. Makes no sense and really transparently benefits the company over the actual "owner" of the car. Why would I ever buy something like that.

A heated seat subscription makes sense when they sell the car to you as if it didn't have heated seats and are allowing you to purchase them at a later date, much like how Tesla's rear heated seats can be bought long after the purchase of the vehicle. It allows the manufacturer to decrease MSRP $x amount (for Tesla, $300) while also saving money on the back-end by not having to handle more part choices being involved…

No, it really doesn't.

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#336

Earlier quoted context omitted.

I think they're saying they can't even tell if it's actually out of warranty, ie if you did buy the extended warranty you'd still see the popup.

Most likely they figured out that they are about to violate GDPR and altered the code to also show the notice to those who bought the extended warranty. I cannot imagine execs spending so much money on a project to shame both those who bought an extended warranty and those who didn't. In that case you can just put a static printed ad for the warranty.

[deleted]

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#337

Earlier quoted context omitted.

Weight is a wash. We're talking like a cumulative 100lb by integrating the front diff with the transmission and losing the drive shaft. Tunnel is nice but most cars still don't have a flat floor because they stick a tunnel in there for exhaust and the floor-pan is likely shared at least in part with an AWD crossover that puts a drive shaft there and it's usually important enough for floor rigidity so they don't omit…

there's an argument to be made that understeer is probably the better failure mode for a poor driver. anyways, most commuters are probably not approaching the limits of grip while accelerating through corners. most people I know have trouble remembering not to brake through turns. the implications of weight transfer during acceleration for a FWD vehicle are much more noticeable during daily driving. it's especially s…

> understeer is probably the better failure mode for a poor driver.

Also I'm pretty sure most of the rwd drivers I see on the side of the road up the local mountain thought they are not poor drivers until the last 2s.

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#338
post #306

Earlier quoted context omitted.

I believe they are planning to sell heated seats as a subscription service as well. Makes no sense and really transparently benefits the company over the actual "owner" of the car. Why would I ever buy something like that.

A heated seat subscription makes sense when they sell the car to you as if it didn't have heated seats and are allowing you to purchase them at a later date, much like how Tesla's rear heated seats can be bought long after the purchase of the vehicle. It allows the manufacturer to decrease MSRP $x amount (for Tesla, $300) while also saving money on the back-end by not having to handle more part choices being involved…

No, I don't want to "subscribe" to everything. Only bean counters think that. I don't mind subscribing to a music service because they have constant royalty fees, new music, etc and it's a classic "thing". Heated seats are a functionality that once paid for should be yours if you paid for the option. They aren't coming out every year and replacing the heating coils with newer fancier coils, it's a freakin' heater. It also sets a horrible precedent.

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#339
post #208

Earlier quoted context omitted.

I mean, why not pay a subscription for a knife? You're getting "extra value" from it every time you use it! Just, no. By "extra" value I mean "extra extra " value - in case of software, new features & updates (which, of course, could also bring no extra value to you, but they do at least in theory ). Btw, I'm not objecting to choice. You want to avoid paying up-front cost for your knives, buy subscription instead? Be…

> But if the company is forcing you to do this I'm really not sure anyone is forced to drive a BMW, are they. > But if the company is forcing you to do this, then it's obviously a good (profitable) deal for them, and a bad deal (scam) for you. I think this is unnecessarily cynical.

You're moving the goal post here. Obviously you can buy a different brand of car. This subscription stuff smells of anti-consumer intent to keep milking them. I think there should be legislation to prevent such things.

Re: BMW to shame out-of-warranty UK drivers with smart billboards

#340

Earlier quoted context omitted.

I look forward to paying a monthly fee for using Bluetooth in my car.

Without sarcasm, I think cars as a subscription has some interesting possibility and I wouldn't object to it. Land Rover has a new subscription product but doesn't seem to have a lot of momentum behind it. You pay a monthly fee that isn't more than if you financed the whole car at the moment, and you can keep getting new vehicles and absolutely everything (servicing etc) is covered because they're motivated to keep r…

However electric seat heaters are obviously not something that should be a "thing". Cars and software have been leased for ages. It's the same thing as "a subscription"
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