Earlier quoted context omitted.
I don't think the plate itself is PII, like "158.32.44.25" isn't PII. Tying that to a person is what's PII.
In Europe/UK an IP is PII. This link explains it: https://ico.org.uk/for-organisations/guide-to-data-protectio...
BMW to shame out-of-warranty UK drivers with smart billboards
81–90 of 351 posts
Re: BMW to shame out-of-warranty UK drivers with smart billboards
#82Re: BMW to shame out-of-warranty UK drivers with smart billboards
#83Re: BMW to shame out-of-warranty UK drivers with smart billboards
#84I used to really like BMWs but they have lost their way in my opinion. Front wheel drive models, charging a subscription for Apple CarPlay, that 4-series grill, increasingly horrific customer service at dealers and foregoing their position as the market leader in handling and dynamics really rub me up the wrong way.
> charging a subscription for Apple CarPlay Well that's a scam if there ever was one. Who wants a subscription for basic functionality in a car? Might as well buy an iPad and solder it over BMW's control panel.
Re: BMW to shame out-of-warranty UK drivers with smart billboards
#85coming soon, near the traffic lights.
"a smart bill board showing your debt and dues pending to the entire fckng world"
"hello there, yes, you on the red honda civic with number plate xxxx, how are things going on in your bed? last night you searched for it and we are here to help"
how the heck did we end up here, this makes targeted ads look like god send, and here I was thinking targeted ads were the worst to happen in tech :( ..
Re: BMW to shame out-of-warranty UK drivers with smart billboards
#86This shows a bug in capitalism: The scammers work less hard to make more money and will go out of business still in denial.
Re: BMW to shame out-of-warranty UK drivers with smart billboards
#87Re: BMW to shame out-of-warranty UK drivers with smart billboards
#88Earlier quoted context omitted.
It's not the license plate that's PII, it's whether I've paid my warranty or not.
But BMW provides the warranty - so they know whether they, as in - BMW UK - cover a car with this licence plate or not. They don't need any information about you at all, they have the information they need on their side - so they definitely don't need to ask anyone for permission to access it.
The issue is them broadcasting in a Billboard that a BMW nearby doesn't have warranty.
Re: BMW to shame out-of-warranty UK drivers with smart billboards
#89I used to really like BMWs but they have lost their way in my opinion. Front wheel drive models, charging a subscription for Apple CarPlay, that 4-series grill, increasingly horrific customer service at dealers and foregoing their position as the market leader in handling and dynamics really rub me up the wrong way.
M2cs or M5c are still by far the best cars in their class. While I'm not a fan of BMW's new design language (think the 4-series, or the iX), nor their move to subscription-based features, it's still my go-to brand. Other (non-exotic) brands are either downsizing (2.0 engine in the new C63 AMG for gods sake) or going fully electric – and I like my v8 rumble in the morning.
Re: BMW to shame out-of-warranty UK drivers with smart billboards
#90I used to really like BMWs but they have lost their way in my opinion. Front wheel drive models, charging a subscription for Apple CarPlay, that 4-series grill, increasingly horrific customer service at dealers and foregoing their position as the market leader in handling and dynamics really rub me up the wrong way.
M2cs or M5c are still by far the best cars in their class. While I'm not a fan of BMW's new design language (think the 4-series, or the iX), nor their move to subscription-based features, it's still my go-to brand. Other (non-exotic) brands are either downsizing (2.0 engine in the new C63 AMG for gods sake) or going fully electric – and I like my v8 rumble in the morning.
This sounds bad until you realise that over the past 20 years manufacturers switched from cast iron to full aluminium blocks, which have over twice the thermal conductivity.
There's no need for 4.0+ displacements anymore, because they were only there because of the low (tolerable) power density of iron block engines.
Sure, turbos etc. sound like a hack and a hack they are, but the era of V8 rumble is gone for good.
All this will be replaced by electric anyway.