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Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads

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Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads

#41

Post by kbos87 »

marcinzm wrote: post #33
kbos87 wrote: post #19

I have zero sympathy for Facebook. If they claim to care so much about small businesses, they should start by committing to change how they respond to any upstart social app that dares encroach on what they see as their territory. That being said - and it pains me to say this - but there is absolutely truth to the fact that the style of targeting now possible on FB & Instagram has enabled an entire world of very smal…

I'm curious as why Facebook is so much more effective, and I agree from personal experience that it is. In theory a display ad network has all the user web browsing behavior so should have a good user profile. So the ads should be almost as targeted. However the ad format is very different and I believe that benefits Facebook greatly in terms of smaller businesses (more constrained creative so less work, interactive,…

I think that you are right that the ad formats on Facebook are a lot more effective, but I'd also argue that they have orders of magnitude more data, and more opportunities to serve ads to anyone because of their scale. Most ad networks have a semi-random set of properties and limited ability to track and tailor when compared to what is possible when you are logged into an app and spending all of your time there.

Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads

#42

Post by ben_w »

violetgarden wrote: post #37
CubsFan1060 wrote: post #22

Earlier quoted context omitted.

I'm sure there are a lot of businesses that can exist by knowing everything about me. And, frankly, I think it's ok if they do... as long as they have my permission. The nice thing is that this is what this change does. It makes it more clear who, and what, is sharing information about me. A world where we have apps and websites that pop up with an alert "This website will share information about you with Facebook, e…

I had a minimal Facebook account that I wasn’t really using, so I deleted it. Before deleting, I downloaded the third party vendors that Facebook shared data with and was shocked. I almost am never logged in to Facebook and yet here was Home Depot, the company I get face wash from, etc all linked back to my account somehow, and I had no idea.

Are there any other stores near you that you could’ve used instead of Home Depot?

The reason I’m suggesting in your particular case that this might have been a lucky guess rather than invasive Detective-Sherlock-type inference is that when I did the same to Twitter, I discovered that they thought I was interested in soccer (I’m not) and three languages I don’t speak and have never attempted to learn.

Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads

#43

Post by mam2 »

kbos87 wrote: post #19

I have zero sympathy for Facebook. If they claim to care so much about small businesses, they should start by committing to change how they respond to any upstart social app that dares encroach on what they see as their territory. That being said - and it pains me to say this - but there is absolutely truth to the fact that the style of targeting now possible on FB & Instagram has enabled an entire world of very smal…

I mostly agree but to oppose you first paragraph, I have always though that treating one person who behave differently to what it advocates for the other person as some kind of "ultimate sin" was kind of, i don't know, "naive" or weird, hard to find the exact words.

It's usually a better strategy for that person.

It'sl ike drugs: it's a good thing it's forbidden, but it's also a good thing it's available to anyone who spend 5 minutes searching for it. The end result is not that bad overall

Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads

#44

Post by aminozuur »

I know my comment will get downvoted.

But there's a lot of misconception about Facebook, and the other counter-arguments are worth mentioning too.

Facebook does not sell our data, in fact, they keep it very secure. Facebook merely allows advertisers to target you based on your interests (which it learns from your activities).

Advertisers cannot identify anyone, they just select categories for which they want their ad shown to (example categories might be: Between 18 and 25, into IT, servers, hacking, living in Vancouver > Show ad for Vancouver Hacking Conference).

I don't see anything immoral about this. I remember when ads were flashing red/blue and said "You won $1M, click here to claim your prize". If I must be shown ads, I prefer ads that are relevant to my interests.

Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads

#47

Post by throw14082020 »

admiralspoo wrote: post #6

We need a paradigm shift in how society treats data https://www.youtube.com/watch?v=Np5ri-KktNs

Interesting video, but it doesn't explain how we will get there. He highlights the issues people have raised about "MID" (mediator of individual data) (4 of them), but doesn't actually address them in depth.

1. "My data earnings are too small to be worth it": Not sure why someone would raise this issue. To me, it's better than getting tracked and not making anything, its not about data profits. If they really don't want to transition, its clear they don't care about facebook tracking them. Many people don't.

2. "People will never pay for Facebook!": What he means is people will never pay for the alternative that is more privacy centric. That is still a concern, just because Netflix can charge money, doesn't mean a Facebook alternative can. Netflix is cheaper and more convenient for most people who don't use their previous solutions: cable.

3. "This will price poor people from the internet!": Well it depends how expensive it, and how it's designed. Didn't you say people are making money in this scheme anyway.

4. "The tech giants will never go for this": Why would a tech giant miss out on this. The tech giants will go for what makes money. If you make a solution which is viable, tech giants will be able over you. Its just validation. You're not making it p2p are you?

The only concern I have, which he hasn't addressed (also there aren't many articles on MID): what exactly is it, and how would it be viable? Someone still needs to make money to pay for infrastructure and development. It still needs to work.

Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads

#49

Post by rhencke »

aminozuur wrote: post #44

I know my comment will get downvoted. But there's a lot of misconception about Facebook, and the other counter-arguments are worth mentioning too. Facebook does not sell our data, in fact, they keep it very secure. Facebook merely allows advertisers to target you based on your interests (which it learns from your activities). Advertisers cannot identify anyone, they just select categories for which they want their ad…

Alas, this is not true:

https://nakedsecurity.sophos.com/2020/01/20/facebook-and-ins...

Re: Facebook criticizes Apple’s iOS privacy changes with full-page newspaper ads

#50

Post by thih9 »

aminozuur wrote: post #44

I know my comment will get downvoted. But there's a lot of misconception about Facebook, and the other counter-arguments are worth mentioning too. Facebook does not sell our data, in fact, they keep it very secure. Facebook merely allows advertisers to target you based on your interests (which it learns from your activities). Advertisers cannot identify anyone, they just select categories for which they want their ad…

> I prefer ads that are relevant to my interests.

A third party company that buys ads will decide on the content. What ads you see will be aligned with their interests, not yours; e.g. if you're a "high earner", you might see ads for more expensive products and no cheap alternatives. If you're "expecting a child", the ads might scare you into buying more child safety products than you need; etc.

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