Kudos to the developer for having a nicely presented web site for the project too, and not just a github repo. All too often, a lot of awesome projects hide on github without some upfront presentation of the work beyond a short README file. The developer will know why their work is great and how it can help others, but you have to make it easy to recognize for the uninitiated too. That still applies for technical pro…
> think of it as a necessary step to evangelizing your work and bringing its benefits to a wider audience. Which is marketing. A very good thing if done right, despite how some developers instinctually feel about it.
Whatever it's called, marketing isn't just something for companies, large or small. It can apply to single developers, who simply want to make sure all the hard work put into a project ends being worth it, because other developers benefited from your code.