Earlier quoted context omitted.
Thus, it is irrelevant to the manufacturer whether the supermarket promotes their store-brand product or the name brand product; they've already been paid by their primary customer. That might be true if Safeway is going to buy the same number of cereal boxes from you every quarter, but that's not what happens. Stores adjust their purchases based on what sells, so if Safeway starts promoting their own cereal then the…
None of what you wrote is really relevant to the point the parent was making. They were highlighting the upfront risk of paying for the inventory itself. Amazon does not assume any of this risk. Ever. The vast, vast majority of other retailers do. Consignment arrangements are the exception, not the rule. Slotting fees, like buying ads on Amazon, have absolutely nothing to do with inventory costs. >Supermarkets often…
This is a bit extreme. “Shipped and sold by Amazon” is indeed a large part of their online retail and many people try to buy only directly from Amazon.