Earlier quoted context omitted.
> I'm happy to pay $500 for something that works Sure, if by "works" you mean "only works with other Apple products." The cost isn't just $500, it's also the opportunity cost of going with any other competing (and possibly better) product in the future. Apple's pricing is high, but is even higher if you account for the hidden hand of future buying power you give them. It's a brilliant business strategy as it limits y…
> Sure, if by "works" you mean "only works with other Apple products." Well, yeah, that is what people mean when they say this. I'm not seeing anyone here make the case that it's worthwhile if you're don't use other Apple products, or that it's not a giant hassle to switch out of Apple products. They just don't care as much about lock in as you.
I'm sure some Apple customers realize what's happening. As in, they knowingly look at the slowly boiling pot of water and get in because it's not hot enough to burn them yet.
But I think for the most part, Apple is exploiting a common blind spot in human psychology, the ability to predict the future. People look at the Apple devices they have now and make a decision to buy Airpods. They don't see the future implications of being locked-in.
The typical Apple consumer probably starts with an iPhone or mac (because of phone plans, open standards, apps, etc). The real lock-in begins with the AirPods, iWatch, etc. Once they get you to buy one of these 'lock in' devices, they're much more likely to continue making more money off of you the next time you need a new laptop/phone/desktop. That's all well and fine if you know this going in, but I'd wager most don't.