I certainly don't think I'd want to
be a competitor to Apple. (I'm a consumer, instead.) Of course, the landscape has changed, and the iPhone absolutely disrupted the industry. These days, I believe the only big Android options are Google, Samsung, and a handful of smaller players such as (the new) Motorola, LG, OnePlus, etc. As a consumer, I don't really care (for now) who profits or doesn't - I'm still deciding between all these phones. (Others only consider Apple or
not Apple.)
The discussion above was specifically about how the advance in performance of the A7[0] in 2013 changed things. Honestly I don't know the numbers for market or profit share in 2013 to compare to now, but for consumers the decisions are not wildly different, except for someone specifically comparing phones on CPU performance alone, and ignoring the other differences. Of course, some will also be affected by Apple's marketing of "the fastest smartphones" and that helps with selling phones.
To apply this to laptops is, in my opinion, much trickier. Now I can't speak for all consumers considering purchasing a laptop, but as technical as I am, performance/watt is not my number one consideration. It kind of is, indirectly, an important one. I don't want a hot, loud laptop, and I want some battery life. But things like playing demanding games, or compiling code with as many cores as I can throw at it are more important to me. That and price, being able to upgrade RAM and SSDs when the need arises, etc.
So I have a $950 laptop with a dedicated GPU, 8 cores, 16GB RAM, 1TB NVME SSD, and I can add RAM and another NVME SSD when the need arises. Of course, I only get about 4 hours of battery life, and I'd love more, but it isn't going to change my life much either way (it's freezing outside, I am almost always within range of an outlet!), and I can't give up all the other things that this laptop has that an M1 Macbook lacks, even if the performance/watt is much better.