Earlier quoted context omitted.
Regulation should intervene when smart tvs come with non-obvious downsides like data collection. Consumers don't get informed and have no possibility of making an informed choice here.
People know about data collection. They don't care. The first thing we need to do to have productive conversations about privacy with non-technical people is to stop pretending they are ignorant or unable to understand trade-offs. People know that their online activity is tracked. They know that their Alexa devices record their conversations. All of this has been on the news enough times that you'd need to be living…
If they'd be presented a bill of what they're being overcharged through better targeting, ads, etc., the same way activity trackers show how many steps a user takes, things might change.
What I'd disagree is that people choose to purchase the device anyway, a non-tech-savy user will hardly get presented a non-smart device, wouldn't even know to search for this.
I think regulation should at least let you turn off features, e.g. it should be possible to use Airplay and turn off the app store the tv uses.
The article has convinced me to do exactly that and finally get a pfsense router to make the pihole more effective. I'll (try to) only allow each device to run the services I really want it to run. I doubt my partner, siblings, parents, etc. would be able to do that though, this needs a simple pfsense/pihole combo that runs well out of the box or regulation to protect consumers.