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Tips for Founders Doing Sales (From a Founder)

micael.substack.com

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Re: Tips for Founders Doing Sales (From a Founder)

#41
post #5

I'm an engineer turned bus-dev/sales person. I found the transition very difficult and was recommended to sign up for sales coaching. It was excellent advice and I learned a lot about my inherent weaknesses when it comes to selling and how to compensate for them. I wrote a few of my lessons on my blog. A bit dated but perhaps of value to others: https://www.curiousjuice.com/blog-0/bid/134157/Sales-trainin... https://…

How did you go about finding the right sales coach? Was it a 1:1 program or something more like a class?

Hi there. I didn't really search. My coach was highly regarded in my company, having trained everyone from our SVP of Sales down to front-line employees. I liked the methodical assessment they used to discover your weaknesses (it's called Objective Management Group) and my coach made himself available for unlimited time but for a max period of six months. I liked this setup as it didn't feel like fixed hours but more like I could call/email him anytime and all the time.

I should add that he led me astray at times insofar as not all his advice worked well. But perhaps that was part of the learning too.

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