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YouTube will now show ads on all videos even if creators don’t want them

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Re: YouTube will now show ads on all videos even if creators don’t want them

#122

Funny that everyone here is talking about small creators when an even larger impact will be on large companies using YouTube for content and for product instructionals. If I'm a brand, and I'm reaching you organically through branded content. I do not want another ad play before my content.

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Re: YouTube will now show ads on all videos even if creators don’t want them

#124
post #79

I don't understand why people are up in arms about this. It's as if people want their cake and eat it, too. Yes, I'm aware of questionable practices that YouTube does, such as monitizing off of dead people, but I'm still astounded that people are upset about this change. Specifically, I'm referring to the expectation that one can upload a video - for free - and allow it be distributed with millions of views to the wo…

People expecting something that was free to remain that way forever were a bit naive. Getting upset that someone doing something for you for free is now "charging" is unreasonably entitled.

However. Ads are a blight. Sure, there's something to be said for brand awareness, but if I think back on my ad experience for the last 10 years (which is pretty easy because I haven't seen that many ads in that time) then I can safely say that my conversion rate is approximately zero for video ads. And there's several services/goods that I specifically avoid because their ads offended me.

Youtube thinking that they can fix their financial issues by summoning the ad fairy is just as naive and entitled as people who think that youtube should just be free and ad-less forever.

I'm sure it will work short term. But unless they've really thought out how this transition is going to work as well as how they're going to make sure the ads provide significant value to creators/viewers/advertisers, then I expect a slow decline.

With all of the cloud infrastructure providers out there, it's never been a better time to try launching your own video service. Setup some experimental payment options where the whole thing is paid for by an inventive combination of content creators, viewers, and ads. All tailored by the desires of all three. Want your video to be watched? You can pay to make that happen. Want to watch a video. Same deal. Don't want to pay (on either side). Well we can work out deals with advertisers.

I'm sure youtube can work something out to maintain market dominance. But they have to be paying attention to what they're doing and the announcement makes me wonder if they are.

Re: YouTube will now show ads on all videos even if creators don’t want them

#125
post #118

As a content consumer I see this as a positive thing for me. A few months ago when YouTube decided to auto-add ads on all videos, my watch time on YouTube decreased by more than 50% since I consume all video content on either my phone or my tablet (where I don't have access to AdBlock), and I find the amount of ads I have to go through to watch a video so annoying that I'd rather not watch it at all. As a result I sp…

> on either my phone or my tablet (where I don't have access to AdBlock) I think it's amazing you're putting up with devices that work against you. If my phone would force me to watch ads I would get a new phone tomorrow.

Re: YouTube will now show ads on all videos even if creators don’t want them

#126
I don't even mind ads before videos however the current way ads are being shown is pathetic and ruins the experience. My toddler likes to watch 15 mins of cocomelon while drinking milk and ads show up every few mins in the middle of the nursery rhyme playing. It is extremely infuriating.

Re: YouTube will now show ads on all videos even if creators don’t want them

#127
post #79

I don't understand why people are up in arms about this. It's as if people want their cake and eat it, too. Yes, I'm aware of questionable practices that YouTube does, such as monitizing off of dead people, but I'm still astounded that people are upset about this change. Specifically, I'm referring to the expectation that one can upload a video - for free - and allow it be distributed with millions of views to the wo…

> I'm personally confused why this wasn't done sooner.

It wasn't done sooner as it was extinguishing all competition first. Its a reason we have a few big tech companies and not much else.

Re: YouTube will now show ads on all videos even if creators don’t want them

#128
I always kind of predicted that services like YouTube will eventually end up just like cable TV when it comes to ads (formerly known as "commercials").

I think even services that you pay for (like Netflix) will eventually get there.

I was at my parents house the other day and they watch a lot of cable TV. The amount of commercials was shocking since I'm so used to streaming. I kept thinking "why do we still have to watch commercials if we're paying for the service?".

Then I realized it's only a matter of time before Netflix, Hulu, etc. start doing the same thing. Hopefully I'm wrong.

Re: YouTube will now show ads on all videos even if creators don’t want them

#129
post #96

I hope they let creators decide where the ads go. Because otherwise, this is going to destroy ASMR videos. I can see it now. Person with insomnia listening to someone softly picking a mic with a q-tip about to drift off when all of a sudden HI LET ME TELL YOU ABOUT CAR INSURANCE. From looking casually into the community, those channels have a lot of videos with millions and sometimes tens of millions of views. All of…

Where are they going to migrate to that is going to host a video for tens of millions of views for free with no ads?

Re: YouTube will now show ads on all videos even if creators don’t want them

#130

Earlier quoted context omitted.

Speaking for myself, I would be willing to pay YouTube to opt out of ads. I post mostly classical music videos, which are totally ruined if video advertisements are inserted in the middle. (Granted, YouTube doesn't seem to do that to classical music videos quite as much as it used to.) I'm already paying Vimeo for a low-budget data plan, and I only continue to use YouTube as my main platform because of the extra expo…

I would be willing to pay YouTube to opt out of ads But you can?

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