Earlier quoted context omitted.
It's also funny that Johny Srouji and probably others in his team come from the team at Intel in Israel that "saved" Intel in the early 2000s by designing the Intel Core architecture which is still used by Intel today. cf. Anandtech article from 2003: https://www.anandtech.com/show/1083/2
Did not know that, and indeed the pentium m / core / core 2 series microarches have done incredibly well. I've become something of CPU collector in recent years, and I have a nice line of p6 cpus from thePentium Pro -> Pentium 2 -> Pentium 3 -> Pentium M -> Core 2 that conveniently sidesteps those awful Netburst p4 CPUs. It feels like this (p6+) microarch has finally run out of road and needs a rethink. What 'saved'…
Also, some one, some day, had to disrupt it. Maybe this is it, maybe not.