It is true that the billion-dollar media companies have decided a subscription model is more lucrative than a one-time-purchase model for the mass-market content they produce (movies, TV shows, music, etc.).
But also unlike the author, I don't think my ability to consume mass-market media on my own terms is a moral imperative or has much bearing on my overall freedom. If Warner Brothers doesn't want to sell me a copy of Transformers 43 that I can play with VLC, I don't see that as much of a threat to anything I care about.