It seems the reasoning by officials is, "Yes, it's airborne, but there's not enough N95 masks for everyone so we don't want to cause panic or an N95 mask shortage for doctors and nurses by admitting it's airborne."
We would have had to prepare with 10 years of 24/6 manufacturing of N95s to stop an airborne virus, which is why the most effective response is social distancing (not going to work, the 6 ft thing is bunk).