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Show HN: measure curiosity of your website users

popify.me

11–20 of 34 posts

Re: Show HN: measure curiosity of your website users

#11

What was the CTR ? for badges and for coupons.

CTR for badges was like 8% with all the timing and randomness tweaks. Since coupons are not used to drive traffic to other sites we also measured newsletter signup and the engagement was mindboggling 3.5%

Re: Show HN: measure curiosity of your website users

#12
post #2

Here's some background: When developing new advertisement format, our team did a lot of data-mining and A/B testing to reveal unknown patterns in human behaviour. One of the patterns was that, if you put random badges on the edge of the screen, people will tend to click on them out of curiosity. If you put more coupons, they’ll click even more. And if you show them coupons only once in a while, the time pressure will…

Honest question: do you think that if this catches on, and will be seen on more and more websites, users will eventually get tired and stop bothering to click the coupons?

Re: Show HN: measure curiosity of your website users

#13
post #2

Here's some background: When developing new advertisement format, our team did a lot of data-mining and A/B testing to reveal unknown patterns in human behaviour. One of the patterns was that, if you put random badges on the edge of the screen, people will tend to click on them out of curiosity. If you put more coupons, they’ll click even more. And if you show them coupons only once in a while, the time pressure will…

Honest question: do you think that if this catches on, and will be seen on more and more websites, users will eventually get tired and stop bothering to click the coupons?

They won't. As long there are good deals on coupons, ppl will want to uncover them.

I even beleive that a site with a good marketing team could get rid of banners and use only coupons, which would kindly benefit the site visual complexity.

Re: Show HN: measure curiosity of your website users

#15
post #7

LOVE IT! Maybe I'm just sleep deprived but this is awesome. The coupons just blow me away. Will you really let me drive your tractor if I become a power user? PS: your default tweet sharing texts need to be funnier and more in line with the coupon's tone.

I agree, nice tip. The tractor is waiting, just start popifying. ;)

Re: Show HN: measure curiosity of your website users

#16
post #2

Here's some background: When developing new advertisement format, our team did a lot of data-mining and A/B testing to reveal unknown patterns in human behaviour. One of the patterns was that, if you put random badges on the edge of the screen, people will tend to click on them out of curiosity. If you put more coupons, they’ll click even more. And if you show them coupons only once in a while, the time pressure will…

Honest question: do you think that if this catches on, and will be seen on more and more websites, users will eventually get tired and stop bothering to click the coupons?

I also think that unless you start getting crap deals, a thing like this should stick. Ordinary people Free haircuts anyone?

Re: Show HN: measure curiosity of your website users

#17
Interesting concept. I like how minimal you've kept it.

If your site is targeted towards business owners/webmasters in the U.S, I suggest having a native English speaker record the video.

I realize that comment may earn me some downvotes, but I really do think that would result in more users, and I'm willing to sacrifice karma score in order to help the OP.

Re: Show HN: measure curiosity of your website users

#18
post #2

Here's some background: When developing new advertisement format, our team did a lot of data-mining and A/B testing to reveal unknown patterns in human behaviour. One of the patterns was that, if you put random badges on the edge of the screen, people will tend to click on them out of curiosity. If you put more coupons, they’ll click even more. And if you show them coupons only once in a while, the time pressure will…

I think this looks absolutely brilliant, and plan on trying it out, as soon as I can figure out how to adapt it to my needs.

You see, I have an e-Commerce site, so it doesn't do me any good to have a printable coupon with a QR code.

What alternatives do you guys suggest in this case?

Also: where do the emails you collect on the coupons go?

Re: Show HN: measure curiosity of your website users

#19

Interesting concept. I like how minimal you've kept it. If your site is targeted towards business owners/webmasters in the U.S, I suggest having a native English speaker record the video. I realize that comment may earn me some downvotes, but I really do think that would result in more users, and I'm willing to sacrifice karma score in order to help the OP.

We're completely aware of that, and really wish that we'd have a native speaker on hand :)

Just now we're pinging our old friend in NYC if she can lend a syllable or two.

Re: Show HN: measure curiosity of your website users

#20
post #2

Here's some background: When developing new advertisement format, our team did a lot of data-mining and A/B testing to reveal unknown patterns in human behaviour. One of the patterns was that, if you put random badges on the edge of the screen, people will tend to click on them out of curiosity. If you put more coupons, they’ll click even more. And if you show them coupons only once in a while, the time pressure will…

I think this looks absolutely brilliant, and plan on trying it out, as soon as I can figure out how to adapt it to my needs. You see, I have an e-Commerce site, so it doesn't do me any good to have a printable coupon with a QR code. What alternatives do you guys suggest in this case? Also: where do the emails you collect on the coupons go?

1. for e-commerce, besides collecting emails for a newsletter, you could put a keyword to a coupon with which visitors can claim discount on your site.

2. you can download e-mails in CSV in your statistics link

tell your e-commerce site URL and I'll see if I can get any ideas

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