Some hyphy SBC that's all flash and style. It's got a basic SDR and a few common SPI/i²c devices. It's 99% a marketing play.
All off the shelf and any engineering team could clone it in a few days while substantially undercutting their price. I'd place bets someone already has. The cheaper clones will probably beat their flashy device to market and work better.
But they'll do fine regardless because branding matters way more than it should.
They're selling a fashion accessory targeting the fanboy tech crowd. They haven't thought of putting a clip on the bottom so you could wear it in public yet, but it's probably coming soon. They're running a bunch of ads for it on social media.
It's really irritating how transparent and obvious of a smoke and mirrors act it is AND how successful that strategy is.
Good on them for making the play but bad on us for hitching on to any caravan that sells silicon like it's the National Enquirer.
Anyway, here you go https://flipperzero.one/one
And the $2.3 million they've raised in 9 days https://www.kickstarter.com/projects/flipper-devices/flipper...