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MLB.com CEO: iOS users more likely to purchase content than Android users

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Re: MLB.com CEO: iOS users more likely to purchase content than Android users

#2
I consider myself pretty high on the chart of "technology-savvy" and trusting when it comes to payment on the Internet.

But for some reason, I won't pay for something inside the Android store. I know Google's behind it and that my stuff is probably safe. But there's just something inherintly shady about the Android store that I can't put my finger on.

I know it's irrational, but imagine how someone who hasn't created apps feels.

Re: MLB.com CEO: iOS users more likely to purchase content than Android users

#3
The iOS MLB app (especially the iPad variety) is probably my favorite. The Android MLB app is probably my least favorite. It's just ugly ... only does a fraction of what the iOS app does, and provides very little beyond what you can get for free from any number of other sports or baseball apps.

People will pay for quality. Right now, the Android app isn't anywhere near what I'd consider a quality app.

Re: MLB.com CEO: iOS users more likely to purchase content than Android users

#4

I consider myself pretty high on the chart of "technology-savvy" and trusting when it comes to payment on the Internet. But for some reason, I won't pay for something inside the Android store. I know Google's behind it and that my stuff is probably safe. But there's just something inherintly shady about the Android store that I can't put my finger on. I know it's irrational, but imagine how someone who hasn't created…

I agree 100%. However, I tried the amazon app store and instantly felt better at actually spending money. Somehow it just "feels" less shady.

This is probably all irrational and the Amazon store most likely doesn't address the real issues with the Google run store. But at the same time, I know the next time I want to look for an app, I will go to Amazon first.

Re: MLB.com CEO: iOS users more likely to purchase content than Android users

#5
How about there is no Honeycomb version of At Bat, but there is an iPad and iPhone/iPod version. Basically, they don't support Android the same way they support iOS. I have both and iPad and a Xoom, but I only purchased the iPad version because there is no Honeycomb version.

Re: MLB.com CEO: iOS users more likely to purchase content than Android users

#6
This applies to apps too. Here my simple logic.

Android phones are available for free from carriers. Thus, the typical Android buy is more price sensitive. They are more likely to choose free content & apps.

iPhone customers don't get FREE iPhones. They are willing to pay $200+ for a phone and contract. Their willingness to pay for apps & content is higher than Android users.

Just look at Angry Birds. It's FREE on the Android store, but charged for on the iOS store.

Re: MLB.com CEO: iOS users more likely to purchase content than Android users

#7
post #4

I consider myself pretty high on the chart of "technology-savvy" and trusting when it comes to payment on the Internet. But for some reason, I won't pay for something inside the Android store. I know Google's behind it and that my stuff is probably safe. But there's just something inherintly shady about the Android store that I can't put my finger on. I know it's irrational, but imagine how someone who hasn't created…

I agree 100%. However, I tried the amazon app store and instantly felt better at actually spending money. Somehow it just "feels" less shady. This is probably all irrational and the Amazon store most likely doesn't address the real issues with the Google run store. But at the same time, I know the next time I want to look for an app, I will go to Amazon first.

Maybe it has to do with the fact that people aren't used to giving money to Google where they are more likely to have a trusted customer-vendor relationship with Amazon.

That being said Google is a well-known and trusted brand so I think something else might be at play here psychologically. Perhaps the public perception of Google's products as being "free" (to them) somehow increases the barrier to becoming a paid customer.

I have not an ounce of evidence to indicate that but I think it could be an interesting topic with big implications for the startup community.

Re: MLB.com CEO: iOS users more likely to purchase content than Android users

#8

I consider myself pretty high on the chart of "technology-savvy" and trusting when it comes to payment on the Internet. But for some reason, I won't pay for something inside the Android store. I know Google's behind it and that my stuff is probably safe. But there's just something inherintly shady about the Android store that I can't put my finger on. I know it's irrational, but imagine how someone who hasn't created…

My guess (not having used the Amazon store however) is that Android's permissions system is hurting it. Why does that app need location and full network access? So you become suspicious. And so on. While on iOS its automatically given full rights apps get, apart from location, which it asks for at runtime, not install time. So while the iOS app has as much ability to start feeding data home, the fact that the Android app is forced to admit it uses network access leaves us more suspicious.

It doesn't help that many apps have a perfectly legitimate purpose for that network access, to download and display ads.

Re: MLB.com CEO: iOS users more likely to purchase content than Android users

#10
post #5

How about there is no Honeycomb version of At Bat, but there is an iPad and iPhone/iPod version. Basically, they don't support Android the same way they support iOS. I have both and iPad and a Xoom, but I only purchased the iPad version because there is no Honeycomb version.

I'm curious: Do you find you use the iPad more because of that one app? Or, is the iPad strictly used for At Bat, and the rest of your time (email, browsing, etc.) used on the Xoom?

I know Apple likes to advertise how many apps they have, but you're the first person that I've seen who has claimed to purchase hardware based on app availability...

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