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Do Not Trust Google

lukeboyle.com

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Re: Do Not Trust Google

#3
> As people increasingly are using search to navigate the web (as opposed to typing a URL into the address bar), this traffic increases, those people see more ads, Google makes more money.

Pardon my ignorance but I thought all of Googles search advertising was pay per click and not pay per impression?

Re: Do Not Trust Google

#4
"- what kind of users go to that websites (and does the user searching fit that profile)?

- how much traffic does the website get?

- how relevant the content is to the search term (SEO magic)?

- and, most importantly, does this website fit an acceptable narrative?"

Google analytics seems like a real trojan horse. Surveillance with a side of analytics. Google benefits much more from such a product themselves, compared to the site owner/manager, who supposedly gets thses analytics 'for free'. It's all such a clever and deceptive trick: "just install this small GA snippet and maybe use our tag manager and get detailed insights". I know it's nothing new, but sometimes it just dawns on me how socially accepted all this trickery has become...

Re: Do Not Trust Google

#5
post #3

> As people increasingly are using search to navigate the web (as opposed to typing a URL into the address bar), this traffic increases, those people see more ads, Google makes more money. Pardon my ignorance but I thought all of Googles search advertising was pay per click and not pay per impression?

The ads appear above search results and so are often clicked on.

Re: Do Not Trust Google

#6
post #3

> As people increasingly are using search to navigate the web (as opposed to typing a URL into the address bar), this traffic increases, those people see more ads, Google makes more money. Pardon my ignorance but I thought all of Googles search advertising was pay per click and not pay per impression?

Google puts ads organic search results, so there's a good chance your users will click your ad instead of the search result. And if you don't advertise, then your ad-buying competitors will show up in search results ahead of your own site, if your site shows up at all: https://old.reddit.com/r/google/comments/gvdsu1/entire_googl...

Re: Do Not Trust Google

#7
> You don't have to agree with them politically to see that Google is applying different standards to conservative content than to more liberal content.

Or, perhaps a balanced set of standards is being applied, and the author's Overton Window is off-kilter, and the supposedly "(merely) conservative" content described therein remains outside of the actually-balanced metric for search ranking?

(Granting, yes, perfect balance for any actor or reference frame is impossible; and accepting that some degree of filtering-scare-quotes-censorship is a positive, pro-social quality in a search engine.)

Re: Do Not Trust Google

#10

> You don't have to agree with them politically to see that Google is applying different standards to conservative content than to more liberal content. Or, perhaps a balanced set of standards is being applied, and the author's Overton Window is off-kilter, and the supposedly "(merely) conservative" content described therein remains outside of the actually-balanced metric for search ranking? (Granting, yes, perfect b…

Yeah... using Breitbart as an example was really unconvincing.

I recently spent an hour of my life trying to convince an acquaintance that a video she found on breitbart claiming the "Frontline Doctors of America" were fighting to expose a conspiracy to suppress a 100% effective covid-19 cure was faked.

That's not "conservative" content, that's propaganda that puts people people in imminent physical danger.

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