Facebook launches its TikTok rival, Instagram Reels

#1

Post by 0xedb » Wed, Aug 05, 2020, 1:17 PM UTC

Facebook launches its TikTok rival, Instagram Reels
axios.com

Re: Facebook launches its TikTok rival, Instagram Reels

#2

Post by mothsonasloth » Wed, Aug 05, 2020, 2:11 PM UTC

Has anyone noticed the emergence of axios.com articles trending on HackerNews in the last week?

Is this being engineered or is it because of the Trump interview on Axios?

Re: Facebook launches its TikTok rival, Instagram Reels

#3

Post by themodelplumber » Wed, Aug 05, 2020, 2:14 PM UTC

mothsonasloth wrote: post #2

Has anyone noticed the emergence of axios.com articles trending on HackerNews in the last week? Is this being engineered or is it because of the Trump interview on Axios?

I'm not sure what the cause is, but I could imagine that the interview kind of exploded their visibility, especially in the US.

Re: Facebook launches its TikTok rival, Instagram Reels

#4

Post by exdsq » Wed, Aug 05, 2020, 2:15 PM UTC

mothsonasloth wrote: post #2

Has anyone noticed the emergence of axios.com articles trending on HackerNews in the last week? Is this being engineered or is it because of the Trump interview on Axios?

Random spot check and they all seem to be shared by users with high karma, so I think the site is just more popular? And it’s not some sort of marketing push by them.

Re: Facebook launches its TikTok rival, Instagram Reels

#5

Post by circa » Wed, Aug 05, 2020, 2:17 PM UTC

Ahhh yes. More cringeworthy content for us all!

Re: Facebook launches its TikTok rival, Instagram Reels

#6

Post by saos » Wed, Aug 05, 2020, 2:20 PM UTC

Ugh

Re: Facebook launches its TikTok rival, Instagram Reels

#7

Post by dmitriid » Wed, Aug 05, 2020, 2:22 PM UTC

> The new product will be embedded within Instagram

Oh god. It means that, like Instagram TV or whatever it was called, it will be forcibly shoved down your throat for the next half a year with nagging reminders for another year.

Re: Facebook launches its TikTok rival, Instagram Reels

#8

Post by munchbunny » Wed, Aug 05, 2020, 2:22 PM UTC

exdsq wrote: post #4

mothsonasloth wrote: post #2

Has anyone noticed the emergence of axios.com articles trending on HackerNews in the last week? Is this being engineered or is it because of the Trump interview on Axios?

Random spot check and they all seem to be shared by users with high karma, so I think the site is just more popular? And it’s not some sort of marketing push by them.

They’ve been around for a few years with really solid (in my opinion) daily email news digests, and the in depth reporting they’ve done seems solid too, so I generally trust what they publish.

Re: Facebook launches its TikTok rival, Instagram Reels

#9

Post by OzzyB » Wed, Aug 05, 2020, 2:23 PM UTC

Quoting from the excellent blog post[1] submitted here yesterday[0] that stole my morning workout time:

" Instagram is some strange hybrid mix of social and interest graph, and now it’s also a jumble of formats, with a Stories feed relegated to a top bar in the app while the more stagnant and less active original feed continues to run vertically as the default. Messaging is pushed to a separate pane and also served by a separate app. Longer form videos bounce you to Instagram TV, which is just an app for videos that exceed some time limit, I guess? And soon, perhaps commerce will be jammed in somehow? Meanwhile, they have a Discover tab, or whatever it is called, which seems like it could be the default tab if they wanted to take a more interest-based approach like TikTok. But they seem to have punted on making any hard decisions for so long now that the app is just a Frankenstein of feeds and formats and functions spread across a somewhat confused constellation of apps. "

Let's see if they're forced to make any "hard decisions" about their bundled UX in future...

[0] https://news.ycombinator.com/item?id=24049676

[1] https://www.eugenewei.com/blog/2020/8/3/tiktok-and-the-sorti...

Re: Facebook launches its TikTok rival, Instagram Reels

#10

Post by sixhobbits » Wed, Aug 05, 2020, 2:24 PM UTC

I read this as "Instagram reels [from the blast]" and was super confused about why Instagram was being hurt by products launched from its parent company.