There's no way to really know how true this is but it certainly feels true if you're on the startup side - however most startups just aren't being realistic with themselves, and thinking they are special. For example, my previous company brought our 6DOF MonoSLAM SDK, 3D model processor and OpenGL viewer to Amazon from 2014-2017 pitching the "AR View" functionality that they eventually put in 2017 [1]. Was that a res…
This is only partially true. The thing is that even if your idea _is_ novel, giants like AWS can launch a similar product after seeing yours and thats a problem, imo.