Amazon announced a copycat of us pretty quickly after we went through YC. I suspect it’s not some sinister top-down thing (unless they are actually reading all YC company descriptions). Most likely, the copycats are ambitious, unoriginal PMs pitching some budget. We facilitate subscriptions using a smart scale, and it works way better than a Dash button (Bottomless.com, YC W19). I’m actually surprised they haven’t la…
Throwaway to avoid being ID'd. I was on the team that was peripherally involved in building the Amazon Dash collection of products. The scale idea has been floating around within the company since 2015/2016. It takes long to do this at scale and a cost-effective point. There were also other similar products that were scrapped because there was no way we could sell them at a reasonable price.
So much this.
As a former startup founder now acquired into a Top 10 valley tech company, few people understand just how many nascent projects, features and ideas a huge, successful tech company has in development. At least for our active product domains, I never saw a feature from a competitive product that we didn't already have on a list and usually in development somewhere.
When I first started, I would sometimes see a "neato" new feature publicly demoed in some competing product and bring it to the relevant PM's attention, only to be sent back a two-year-old internal video of a similar feature already working and either queued for shipping, dropped in market testing due to weak response or deferred to the "next version" queue due to resource prioritization.