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Building a Developer Cult

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Re: Building a Developer Cult

#3
What makes Stripe good now is what made it good way back when they first launched: Handling payments sucks and they make it suck less.

The design, etc. is the gravy on top of a successful runaway train.

Re: Building a Developer Cult

#4
post #2

This article read like a puff piece that I got little more out of than "value your users and build good software". It didn't seem like it offered much substantial or specific advice.

Agreed. There's very little evidence to support the claims about what is discussed here is what made Stripe successful. Intuitively many of the claims seem true but where is the data?

Re: Building a Developer Cult

#5
Look, I know that the idea of being customer focused might seem trite, but I wanted to focus on one thing: it's the little things.

"What actually differentiates stripe from the rest of the bunch though? It’s the little things.Stripe obsesses over creating a seamless CX. Small annoyances in applications compound. A user might not churn immediately because you have a bunch of unoptimized functionality or crappy UX, but it’s a recipe to create a grumpy user. And grumpy users aren’t loyal users."

This is an idea I've been turning over in my head a bunch recently: the compounding effects of delighting your users. That cumulative innovation that comes from building for your customers....I sometimes get asked "what's the killer idea behind [company X]". But there isn't one big thing. There are many, many small things built on having a relentlessly customer-back attitude. You can't just copy the "idea", you have to copy the way of working and thinking. That's a lot harder.

Let's take Brex as another example. It's the segmentation, UX, marketing, rewards, underwriting, etc. It's each of those things broken up into a hundred subcomponents and iterated on. It's an entire ethos and operating model. That's cumulative innovation...not a single idea.

Re: Building a Developer Cult

#6
post #2

This article read like a puff piece that I got little more out of than "value your users and build good software". It didn't seem like it offered much substantial or specific advice.

There's probably a bit of "know who your users are".

Ultimately the "ease of use" thing is valuable to the developers (the stakeholders above couldn't care less), and Stripe seemed to identify that getting developer buy-in is super valuable for at least one segment of the population

Re: Building a Developer Cult

#7
Was hoping to read about developers participating in Stripe themed rituals that resemble Eyes Wide Shut, a UFO cult, or an End-of-Days Revelation cult. Instead, it's just something about executing business processes with customers and good documentation. American business culture is something to behold.

Re: Building a Developer Cult

#9
post #2

This article read like a puff piece that I got little more out of than "value your users and build good software". It didn't seem like it offered much substantial or specific advice.

There has been a huge influx of articles from substack lately. I think they are trying to grow their brand.

Re: Building a Developer Cult

#10
post #9
post #2

This article read like a puff piece that I got little more out of than "value your users and build good software". It didn't seem like it offered much substantial or specific advice.

There has been a huge influx of articles from substack lately. I think they are trying to grow their brand.

Substack is just a publishing platform, it's not editorial.
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