Live data from Hacker News

13% of my website visitors block Google Analytics

markosaric.com

61–70 of 182 posts

Re: 13% of my website visitors block Google Analytics

#61
post #4

None of my website users need to block Google Analytics.

Same here. Also, I don't regret it: I realized that most data from GA is actually garbage. Both because of its dubiousness and because "page visits" do not correspond to any meaningful actionable business metric, unless you are in the adtech business (in that case, rethink your life choices).

These days, I worry about signups and subscriptions, and run my own A/B (bayesian bandit) experiments.

Re: 13% of my website visitors block Google Analytics

#62
post #33

Earlier quoted context omitted.

You can collect analytics yourself, no Google needed.

Why do you think it increases user's privacy? I don't think Google uses analytics data for tracking the user.

> Why do you think it increases user's privacy? I don't think Google uses analytics data for tracking the user.

You've got to be kidding

Re: 13% of my website visitors block Google Analytics

#63
Only 13%? (Just kidding!)

Serious question now: how do we get this number to rise to 50%? How about 80% or 95%?

I'm been on a quest for a long time now to convince people I know to install ublock origin on their browsers, but it seems to be a hard sell, even among more tech-literate people, the effort to convince them is non trivial. They stick with it after I install it for them, and they use it everywhere themselves after a while, and thank me for it, it's just that getting them to experience it makes them go defensive. What gets them is not improved privacy, nor tracking removal, but no longer having to deal with video ads on YouTube, or those embarrassing naked people or viagra banner ads on websites, like Yahoo mail.

So basically privacy is an afterthought, a nice to have consequence, as it's not an immediate visible part of the experience for them.

Re: 13% of my website visitors block Google Analytics

#64
post #31
post #4

None of my website users need to block Google Analytics.

Sorry to say, but without analytics and campaign analytics, you probably don't know what your user want or need. I don't like the analytics auto hate behavior. Edit: I don't justify google and facebook wrongdoing in the past and present. But to hate on those who are (forced) using them and calling to remove them from the website is not helping without an alternative. It will surly take a toll on your digital presence…

I don't like the analytics auto hate behavior.

It's not "auto hate", it's 25 years experience of making web stuff. I used to track users. I can read Apache logs by sight alone. I was an Urchin stats user before Google bought them. I had hit counters.

I realised a long time ago that massive data gathering didn't really help me. I had a ton of data and no idea what to do with it. If you launch a site and find the engagement time is 5.54s and users scroll 40% down the page before the bounce when they hit the site from a Google SERP for "my special page" that doesn't tell you why they left. That only tells you that they did. If you want to fix the problem you need to actually reach people and engage with them. To build what users want you need to actually talk to users.

Maybe some people can get value out of GAnalytics data, but I reckon for most users it's "metrics theatre". They're randomly poking at their website and seeing if the numbers change. That's stupidly inefficient when you can just talk to some people instead and immediately know where the problems are because people will tell you if you ask. Oh boy, will they tell you. It's hard to make them stop.

Re: 13% of my website visitors block Google Analytics

#65
post #63

Only 13%? (Just kidding!) Serious question now: how do we get this number to rise to 50%? How about 80% or 95%? I'm been on a quest for a long time now to convince people I know to install ublock origin on their browsers, but it seems to be a hard sell, even among more tech-literate people, the effort to convince them is non trivial. They stick with it after I install it for them, and they use it everywhere themselve…

The problem is that people still think of ad blocking as similar to piracy instead of as a security or privacy tool

The other problem is that "AdBlock" used to be the standard ad-blocking tool, but now has been taken over by advertisers and allows "non-intrusive" ads, such as google

Re: 13% of my website visitors block Google Analytics

#66
post #22

Only 13%? According to some independent sources, up to 30% (and in some countries 40%) of Europeans use adblockers. If you're interested, I can try to find out the sources. This is why I use my own tracking system.

Can you please tell the sources? I would be interested in reading more about this.

I've been trying to find the reports I had at the time but I'm having no luck. In the meanwhile: - https://strikesocial.com/blog/everything-you-need-to-know-to... - https://www.emarketer.com/content/ad-blocking-growth-is-slow...

Re: 13% of my website visitors block Google Analytics

#67
post #63

Only 13%? (Just kidding!) Serious question now: how do we get this number to rise to 50%? How about 80% or 95%? I'm been on a quest for a long time now to convince people I know to install ublock origin on their browsers, but it seems to be a hard sell, even among more tech-literate people, the effort to convince them is non trivial. They stick with it after I install it for them, and they use it everywhere themselve…

Do it at the nameserver: OPNsense's Unbound blacklists do most of the job for my whole network - in particular it covers tablets, where ad blockers are a rarer occurrence than on desktop.

Re: 13% of my website visitors block Google Analytics

#68
Seeing that Plausible Analytics is not using cookies and instead hashes fields including IP address - the measure of "unique site visitors" could be a proxy for false uniques by Plausible Analytics. For example, an user visits once via his data connection and once via wifi - Plausible may see different users where Google's cookie will pin it as one user.

Another interesting result is the 16% of total page views - I don't think false uniques could changes this. But it will be distorted by correlation of views-per-user with blocking settings.

Re: 13% of my website visitors block Google Analytics

#69
Tangentially, is there some webpage you can visit that confirms which means of tracking your browser/extensions are blocking? I have installed Privacy Badger, uBlock Origin and NoScript on Firefox, but I don't know how I can verify that they are doing what I hope they are.

EDIT: I suppose there's https://panopticlick.eff.org/

Re: 13% of my website visitors block Google Analytics

#70
post #8

I am not surprised by the low iOS numbers, adblockers are a pain to setup and I haven’t found one as good as ublock origin. Would anyone have recommendation for a good iOS adblocker?

> I haven’t found one as good as ublock origin.

That's because ublock origin uses an API that is not available on iOS/Safari

If you want to be generous to Apple, they're trying to stop the 90% of trash adblockers like ABP, and great adblockers like UBO are collateral damage.

A cynic would say that's a combination of an admission their app store review process can't catch evildoers; and a cynical result of the fact the app store is plastered in (presumably very profitable) ads.

Post reply on HN