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Google-backed groups criticize Apple's new warnings on user tracking

uk.reuters.com

1–10 of 229 posts

Re: Google-backed groups criticize Apple's new warnings on user tracking

#3
> The group of European marketing firms said the pop-up warning and the limited ability to customize it still carries “a high risk of user refusal.”

If you’re doing something and you know users are going to refuse to let you do it if they have the choice, don’t do it. Apple will give them a choice soon enough.

Re: Google-backed groups criticize Apple's new warnings on user tracking

#4
> Sixteen marketing associations, some of which are backed by Facebook Inc (FB.O) and Alphabet Inc’s (GOOGL.O) Google, faulted Apple for not adhering to an ad-industry system for seeking user consent under European privacy rules.

How did this turn into "Google-backed groups"?! Where's Facebook in the title? Is there no attempt at unbiased reporting anymore?

Re: Google-backed groups criticize Apple's new warnings on user tracking

#7
post #4

> Sixteen marketing associations, some of which are backed by Facebook Inc (FB.O) and Alphabet Inc’s (GOOGL.O) Google, faulted Apple for not adhering to an ad-industry system for seeking user consent under European privacy rules. How did this turn into "Google-backed groups"?! Where's Facebook in the title? Is there no attempt at unbiased reporting anymore?

The reporting is just fine, since it discloses both groups. The title is click-bait, but that’s the reality of the news/youtube/etc. industry if you want views. It would have been equally click-baity if the title had said “Facebook-backed groups”, yet equally false (and true).

There’s also ad agencies not backed by Facebook or Google, but they’re not in the title either.

Re: Google-backed groups criticize Apple's new warnings on user tracking

#8

Can tracking be useful, if used correctly?

Define "correctly". Intra application "tracking" (logging) is helpful and can help for product flow for sure. Cookie based ad networks may make for more efficient marketing efforts which in theory "lower prices" but at what cost?

Re: Google-backed groups criticize Apple's new warnings on user tracking

#10
post #2

“Increase the chance of user refusal” - imagine that applied to literally any other context, such as bank accounts, credit cards, buying cars, etc. to see how ridiculous that statement is.

The difference being agency. You intend to open a bank account, buy a car, etc. “you“ [for the majority definition of ‘you’] had no idea that you were being secretly tracked, and (clutches pearls) you might even object to that.

This is lifting the stone that’s been lying in the grass for the last decade or so, and watching all the creepy-crawlers scurry away out of the light, desperate to find somewhere to hide themselves again.

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