Why Facebook is making a big investment in India?

#1

Post by karimaliz » Wed, Jul 01, 2020, 12:20 PM UTC

Why Facebook is making a big investment in India?
thezentech.co

Re: Why Facebook is making a big investment in India?

#2

Post by swiswi » Wed, Jul 01, 2020, 12:53 PM UTC

Interesting thoughts on that. Thanks for sharing!

I'm not sure whether India would be as lucrative of a market for Facebook. From a market share perspective, it make sense to push hard in India.

Re: Why Facebook is making a big investment in India?

#3

Post by karimaliz » Wed, Jul 01, 2020, 1:04 PM UTC

swiswi wrote: post #2

Interesting thoughts on that. Thanks for sharing! I'm not sure whether India would be as lucrative of a market for Facebook. From a market share perspective, it make sense to push hard in India.

Indeed, as I mentioned in the essay historically, Facebook couldn't make as much revenue from users in Asia (including India) as they did in the US or Europe. But if they succeeded in finding different monetization ways (like e-commerce via WhatsApp), that's a different story!