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Lightweight Alternatives to Google Analytics

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Re: Lightweight Alternatives to Google Analytics

#111

I've been happily using Fathom Analytics: https://usefathom.com and I have zero complaints. No tracking. Privacy focused. Lightweight. You embed from your own domain. They even do site monitoring now!

I've been using a similar tool: https://simpleanalytics.com/.

I wish they'd offer more plans between the first 2 cheapest, though. My open-source project is hitting the basic plan limits and the next offer is too expensive for me.

Re: Lightweight Alternatives to Google Analytics

#112
I can also add mine, even though more complex, it's still lightweight: https://usertrack.net

I tried bringing together the most useful analytics features (user segments, heatmaps, session recordings, tags/events) in a self-hosted platform with simple UI. A/B testing feature is also coming soon. I built the platform with the optimal use-case being improving conversion rates on landing pages.

My goal now is to prove and teach (even to non-technical users) that self-hosting is easy nowadays when you can create a VPS running your desired software in just a few clicks.

I would love to hear some criticism or why you wouldn't want to try something like this.

Re: Lightweight Alternatives to Google Analytics

#113
post #101

Earlier quoted context omitted.

Unless your page is google.com, where more time spent on page means the experience is worse, not better.

Context is important, and it's one metric amongst others that should be used. The point is, there are clearly actionable points GA can offer. It's disingenuous to think there are not.

I agree, saying that there are no actionable points in GA is like saying analytics in general are useless.

Re: Lightweight Alternatives to Google Analytics

#114

I'm working on an end-to-end encrypted analytics SaaS, to try and solve the "putting your eggs in someone else's basket" problem, while offering something simpler than self-hosting. I'm collecting feedback and looking to open it for beta in the next couple of weeks, but there's already a preview signup link in the newsletter, where I share my progress on building the platform on a weekly basis. https://chiffre.io

Out of interest, if you say you honor DNT, how exactly do you handle browsers that do not allow setting this as a user preference anymore (Firefox, Safari)?

Re: Lightweight Alternatives to Google Analytics

#115
I have my own self-hosted Matomo instance [1].

Via Docker & docker-compose it's quite easy to install and keep up to date and Matomo is open source, well maintained, very well behaved and pretty hands off.

And I configured it on my websites with cookies turned off [2] and with IP anonymization [3]. In such an instance you don't need consent, or even a cookie banner, because you're not dropping cookies, or collecting personal info. Profiling visitors is no longer possible, but you still get valuable data on visits.

Note that if you want to self-host Matomo, you don't need more than a VPS with 1 GB of RAM (even less but let's assume significant traffic) so it's cheap to self host too.

And I disagree with another commenter here saying Analytics is just for vanity. That's not true — even for a personal blog analytics are useful to see which articles are still being visited and thus need to be kept up to date, or in case content is deprecated, the least you could do is to put up a warning.

And if you write that blog with a purpose (e.g. promoting yourself or your projects) then you need to get a sense of how well your articles are received. You can't do marketing without a feedback loop.

[1] https://matomo.org/

[2] https://matomo.org/faq/general/faq_157/

[3] https://matomo.org/docs/privacy/

Re: Lightweight Alternatives to Google Analytics

#116
post #16

What kind of server-side analytics are people using today, for personal blogs and things? Projects like GoAccess which eat an nginx log file and output some analytics seem like a nice middle ground for those of us who want some feedback on how people are using a website, without needing all the bells and whistles of something more like Google Analytics (not to mention the fact that it doesn't need any Javascript load…

Webalizer [1] can be alternative. No fancy UI, but gets job done. For anything heavier and serious, ELK [2].

[1] http://www.webalizer.org/

[2] https://www.elastic.co/what-is/elk-stack

Re: Lightweight Alternatives to Google Analytics

#117
post #16

What kind of server-side analytics are people using today, for personal blogs and things? Projects like GoAccess which eat an nginx log file and output some analytics seem like a nice middle ground for those of us who want some feedback on how people are using a website, without needing all the bells and whistles of something more like Google Analytics (not to mention the fact that it doesn't need any Javascript load…

I've setup GoAccess for a client's site, the problem is it doesn't have a great HA solution.

You either ship all your logs to one place (and hope that place doesn't go offline) or ship your logs to multiple places and hope both destinations are in sync. We've opted for #2 right now (hint: it's not perfect) but it's made me think about writing an alternative.

Rather than shipping all the logs all around, my plan is to have each source (i.e. web server) run a process on it's own logs, and use something like Redis to store the aggregated statistics.

Re: Lightweight Alternatives to Google Analytics

#118
post #110

I've been happily using Fathom Analytics: https://usefathom.com and I have zero complaints. No tracking. Privacy focused. Lightweight. You embed from your own domain. They even do site monitoring now!

From the site: > Our on-demand, auto-scaling servers will never slow your site down. Our tracker file is served via our super-fast CDN, with endpoints located around the world to ensure fast page loads. This suggests that this solution is not self hosted. Is there a solution like this which is really self hosted? This service is one small change away from actually tracking. Edit: Piwik/Matomo[1] appears to be the mos…

Fathom Lite is self-hosted. Lots of people start off self-hosting but it’s typically useful for people with low traffic, or for people whose time is worth less than money, or even those who enjoy it. Because you have to maintain anything you self-host. We like to cater for both.

Re: Lightweight Alternatives to Google Analytics

#119
post #106

I've been happily using Fathom Analytics: https://usefathom.com and I have zero complaints. No tracking. Privacy focused. Lightweight. You embed from your own domain. They even do site monitoring now!

My company switched to Fathom from GA about 4 days ago. We build privacy software so it felt slightly hypocritical to use a privacy-intrusive service like GA. So far so good. I went from 0 to Fathom in under 20 mins and for our basic requirements it works really well . Good job Fathom team :)

Thanks so much, glad you had such a good experience :)

Re: Lightweight Alternatives to Google Analytics

#120
Piwik PRO is also worth checking out. Our functionality matches GA. Our analytics is more focused on user privacy and is inline with privacy laws like GDPR, CCPA or industry regulations like HIPAA or EBA guidelines.

Check out a comprehensive comparison of GA, GA360 & Piwik PRO at: https://piwik.pro/blog/piwik-pro-vs-google-analytics-compreh...

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