Gitlab looks more and more like SAP these days. That's not necessarily a bad thing, enterprises out there choose all-in-one solutions because they need tech that covers the most ground with the easiest budget allocation, POC efforts from internal buyers and streamlined consulting at the post-sale effort. But once in, Gitlab, differently from SAP or Salesforce, is customized from around instead of from within. Meaning…
> Gitlab looks more and more like SAP these days. That's not necessarily a bad thing Unless you are talking about revenue or profit, then I don't think could you could give a worse insult > they need tech that covers the most ground with the easiest budget allocation I think this is the sales pitch of every software product. SAP does not come cheap, in terms of both software and the total cost of moving to SAP. Two c…
But, OTOH, this is what Gitlab pitches at their website: "A complete toolchain in one application". And "end-to-end platform", and, yes, "thousands of features" (it's literally on their front-page like it's a good thing!).
> I think this is the sales pitch of every software product.
Like SAP, but obviously on a different scale, Gitlab has invested heavy money in Gartner and Forrester analysts. And I've counted at least 40 logos they claim to replace in their huge feature tables. Only SAP/Salesforce-muscle apps typically claim ample and ambitious replacement targets, which are meant to mean "more bang for the buck" but typically mean "less bang and more buck". This heavy display of self-confidence is unprecedented in the DevOps space, where no single app is pitching to replace so many tools given the heterogeneous nature of dev and ops environments. So, I mean, this is very, very cocky marketing on their part, so maybe they do deserve to be called an SAP as in "SAP-the-big-bad-thing" adjective.
So yes, they do look more and more like the SAP-equivalent in DevOps. Gitlab is NOT an ERP, so the size of implementations are in very different scales and orders of magnitude. However Gitlab is more of an enterprise software company than a cloud one and they probably have very high-growth targets as they have raised some serious money from serious investors, which means they probably need to follow a similar path to other platformy enterprise sw behemoths if they are true to the marketing on their front page.