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New Rules for the New Internet Bubble

steveblank.com

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Re: New Rules for the New Internet Bubble

#2

Post by jdp23 »

There's a lot to like here, including this: "Like every bubble, this is a game of musical chairs. While you still need irrational focus on customers for your product, you and your company now need to be everywhere and look larger than life."

But is it realistic to plan on the bubble going on through 2014?

Re: New Rules for the New Internet Bubble

#3

Post by acconrad »

sigh We're in a bubble, we're not in a bubble...where are we, guys? If anything it feels like a VC purgatory. Blanks advice doesn't really amount to more than "keep doing Lean Startup, but think of companies looking to acquire as a type of customer as well." The 3/4 of both the blog post and the presentation will be nothing new to anyone who has been here for some time (and the last 55 slides are "backups"). The last quarter has some conflicting advice, "now's a better time than ever to be lean" but "seriously invest in PR so you can be acquired." It's a bit disconcerting that for a guy whose mantra is to create a lean business that is self-sufficient (i.e. without venture funding), he's advocating that people pivot their businesses so that they can be acquired. This article just feels like scaremongering.

Re: New Rules for the New Internet Bubble

#6

Post by nbashaw »

I don't understand this:

During the the Lean Startup era, the advice was clear; focus on building the company and avoid hype. Now that advice has changed. Like every bubble this is a game of musical chairs. While you still need irrational focus on customers for your product, you and your company now need to be everywhere and look larger than life. Show and talk at conferences, be on lots of blogs, use social networks and build a brand. In the new bubble PR may be your new best friend, so invest in it.

The only justification Steve gives for hype-seeking is that this is a game of musical chairs. What does that mean?

Re: New Rules for the New Internet Bubble

#7

Post by acconrad »

nbashaw wrote: post #6

I don't understand this: During the the Lean Startup era, the advice was clear; focus on building the company and avoid hype. Now that advice has changed. Like every bubble this is a game of musical chairs. While you still need irrational focus on customers for your product, you and your company now need to be everywhere and look larger than life. Show and talk at conferences, be on lots of blogs, use social networks…

The hidden message is he's eating his own dogfood: he's pivoting lean startups to maintain relevancy while priming for a bubble by finding the change in market as a way to re-advertise the Lean Startup methodology. It's a numbers game - the higher your exposure, the greater your chances of finding the company that just so happens is looking to acquire you.

Re: New Rules for the New Internet Bubble

#8

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Re: New Rules for the New Internet Bubble

#9

Post by RuadhanMc »

acconrad wrote: post #3

sigh We're in a bubble, we're not in a bubble...where are we, guys? If anything it feels like a VC purgatory. Blanks advice doesn't really amount to more than "keep doing Lean Startup, but think of companies looking to acquire as a type of customer as well." The 3/4 of both the blog post and the presentation will be nothing new to anyone who has been here for some time (and the last 55 slides are "backups"). The last…

I equate bubbles with cycles. So in that sense we're always in a "bubble" of some sort. The question is are we at the bottom of the bubble, the mid-point or the top. It's everyones job to workout at which point in the cycle we are so that they can adjust the risk that they are willing to take accordingly. Thus the constant speculation.
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