Earlier quoted context omitted.
Incredibly impressive, but you have to take into account both more modern technology, as well as the fact that they were able to build off the shoulders of giants. It is still amazing of course, but I doubt they could've done the same thing during the era of the mercury program, so not really apples to apples comparison.
Guidance systems are vastly less expensive now, and can take advantage of things like MEMs, fiber laser gyros, and GPS (and, of course, modern computing power). The tanks on Falcon are welded using Friction Stir Welding, which was invented in the early 1990s. The landing algorithm for the first stage uses convex optimization algorithms based on interior point methods, which were not available in the 1960s. However, s…
I don't know how much it applies, but sometimes evolving something requires switching out components for other ones, which are more expensive. Not everything scales. Marketing isn't the only reason why 50% more capability often costs 100% more. I imagine with rocketry, you're often operating at the edge of the capability for certain materials and approaches.