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I wrote a SaaS product because the internet made me believe it'd make me rich

blog.stetsonblake.com

81–90 of 264 posts

Re: I wrote a SaaS product because the internet made me believe it'd make me rich

#81
post #2

Going to be down voted for that but after all those discussions of HN readers it is disappointing to see that click-bait titles works the same here than everywhere else

They work even better here I would say, people just eat them up. The shorter and more ambiguous the title, the better. No description necessary and you can link straight to a press release.

Re: I wrote a SaaS product because the internet made me believe it'd make me rich

#84
post #49

Earlier quoted context omitted.

Are facebook ads really viable forna SaaS product? How should a lone founder organize a better launch than the OP?

I've only had one successful "ramp-up" to launch with a project that eventually didn't go anywhere[1], but here's what I did. For context, this was in the eSports/gaming space. I had an Excel sheet with ~500 game journalists and I emailed every. Single. One of them. With a semi-personalized email. I ended up being interviewed by Vice, Polygon, PCGamer, RedBull, and about a dozen others. I started also emailing podcas…

Good for you - sorry to hear it didn't get very far, but it's a great experience to go through that "hustle" as you say.

As a quick thought: who was/is your customer? It wasn't quickly apparent from your site. Is it game devs? Or game dev studios? Or platform owners? The hustle you did was actually great, but may have yielded more positive momentum if directed at potential customers.

That way, you get product feedback and also test the waters on pricing/revenue. Journalists have their place, but it's really PR and getting the general word out. Defining a customer profile, and having direct sales more-or-less figured out generally comes first before press pushes.

Re: I wrote a SaaS product because the internet made me believe it'd make me rich

#85

I was following this same path until yesterday, when I gave up. I have the mock-ups and all the notes with me, but I won't go ahead because I know it would be too much of an effort. Web dev has become rocket science for those who started in this business in the late 90's, at least IMHO.

I’ve seen an actively-developed b2b product written in PHP as recently as two years ago, among the leaders in its niche. Fairly boring HTML with a light dusting of JS. Know what? It was refreshingly responsive and snappy and didn’t do any weird shit. Felt like, if not the 90s, the early 2000s.

Re: I wrote a SaaS product because the internet made me believe it'd make me rich

#86
post #78

Lots of people can write an app. At the end of the day you either have to get lucky with organic traction or be a little less lucky but be a relatively skilled marketer that has a good command of how to convert paid traffic.

Fascinating. So, you don't think the quality of the product itself matters much?

Re: I wrote a SaaS product because the internet made me believe it'd make me rich

#87
post #78

Lots of people can write an app. At the end of the day you either have to get lucky with organic traction or be a little less lucky but be a relatively skilled marketer that has a good command of how to convert paid traffic.

Fascinating. So, you don't think the quality of the product itself matters much?

Your product has to work and solve a real need. It isn't that hard to figure out how to create an app. Communicating how that product creates value for customers, marketing it and doing all of the rest of the grunt work is the hard, difficult bit.

Re: I wrote a SaaS product because the internet made me believe it'd make me rich

#88
post #87

Earlier quoted context omitted.

Fascinating. So, you don't think the quality of the product itself matters much?

Your product has to work and solve a real need. It isn't that hard to figure out how to create an app. Communicating how that product creates value for customers, marketing it and doing all of the rest of the grunt work is the hard, difficult bit.

>>It isn't that hard to figure out how to create an app.

I think this totally depends on the app, and the problem domain. CRUD apps? Sure, those have very low barrier to entry. But they aren't the only type of app out there.

Re: I wrote a SaaS product because the internet made me believe it'd make me rich

#89
post #87

Earlier quoted context omitted.

Your product has to work and solve a real need. It isn't that hard to figure out how to create an app. Communicating how that product creates value for customers, marketing it and doing all of the rest of the grunt work is the hard, difficult bit.

>>It isn't that hard to figure out how to create an app. I think this totally depends on the app, and the problem domain. CRUD apps? Sure, those have very low barrier to entry. But they aren't the only type of app out there.

Sure -- definitely true. But you can cover a TON of ground for b2b applications with basic CRUD operations.
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