Show HN: Connect customer feedback to your roadmap

Hi, a co-founder here.

I’ve been in the situation when you, as a software vendor you’re being swamped with tons of customer feedback on your products and you don’t have an effective yet efficient system to process it, keep track of it, and also being able to close the feedback loop.

I didn’t find anything that would help us with that and I stated thinking on how that product would look like. I’ve been nurturing this idea for about a year. Then I found my cofounder and CTO and the work began.

We’ve been building a service that helps SaaS business to collect multi channel customer feedback and have a single place to process it. Once processed, it could be attaches to features or ideas inside the system.

A significant channel for feedback can be your public roadmap that will also demonstrate your progress to your prospects and your customer base

If you use CRM and Development tools like Salesforce and Jira, it can show you features’ worth based on the ACV from CRM for the account, a contact of which has shared their feedback.

When you’re ready to publish a release with a new feature, you can can notify every contract that has requested it.

While conducting user research and collecting feedback we realized that we see a strong demand from larger companies than we initially thought.

We hope that we can help product organizations focus on the actual work and companies to save resources on building things nobody wants.

We’ve received support from this community before and thanks to you feedback we’ve been able to work on this project. At this time any feedback is very welcome and if you would like to use our service we’ll make it free for you (upd: not the free plan of course).

Nice!

Did you build all this (including integrations) as an MVP before launching it?

Just curious.

Edit: Ah, never-mind I can see from your own backlog that you launched with a smaller MVP. Also nice!

The homepage says several times that it collects multichannel feedback, but doesn't explain how it does this. Are you building tools that businesses can use to collect that feedback e.g. "send feedback" bubbles, email, chat etc.? Or is this a case of "bring your own feedback" somehow?

We’re integrating with Salesforce and other CRM (coming later) not only to give the number of votes, but also to give their worth. We believe that there’s a big difference in these cases: you see X votes with $0, or simply put trials or prospects, X votes and $5K and the last case: same X votes but $75K. On the first case it might be a showstopper to acquire those prospects and convert trials to users. In the second case you’re helping those who might grow over time. In the third case, you’re maximizing revenue retention by making sure those big customers won’t churn out. More visibility on what to prioritize.

What we have right now is the public roadmap module. You can also “Bring your own feedback”. We’re working on adding feedback from an email sent to our system. And later we’ll work on embeddable modules to collect feedback and/or NPS, or pushing feedback via the API or integrations with Zapier and other similar services.